by Kristen Godel December 5th, 2014 Danger by shawnzrossi Is your (new) website putting you at risk of a penalty? There are 3 key points to look at in more detail when determining whether your website might be putting you at risk: Spammy/Low Quality or Duplicate Content Spammy On-Page Optimization Old & New Backlinks … Continue reading 3 Things That May Put Your Website At Risk
Josh Gerben December 4, 2014 Congratulations! You’ve successfully registered your trademark and taken the first step on this important path to protecting your brand. That’s right: even after the lengthy application process you’ve already gone through, there’s still more work to be done. Protecting and defending your trademark once you’ve registered it is an … Continue reading Important Things to Do After Your Trademark is Registered
by Patrick Reinhart, December 3, 2014 While most people will admit there is always that one defining moment in any type of relationship, the same is not true when it comes to digital marketing, where a series of moments can lead you to believe you have made the right decisions or hired the right … Continue reading 3 Things Your SEO Expert Should Not Say
eidi Schmidt November 26, 2014 Facebook is ever changing. Between new offerings like Facebook at Work – which is in the works and set to launch in January – and the constant updates to the Facebook timeline and profiles, it can be hard to keep up with all the changes. As you evaluate your Facebook … Continue reading Four Things To Know For Your Facebook Ads Strategy
Hal Shelton November 25, 2014 Over the last few months, I’ve discussed a number of different ways you can set yourself up for success when writing a business plan. I’ve also looked at some of the common business plan mistakes, and how you can avoid them. In today’s post, I’d like to take a … Continue reading 10 Smart Things to Do When Writing and Updating Your Business Plan
Deborah Sweeney November 23, 2014 When you first start your company blog, writing about your business seems second nature. You’re filled with ideas that you can’t wait to get on the computer screen. Every little small business topic inspires you; you’re overflowing with stimulation and knowledge on an array of applicable topics. And this may … Continue reading Keep Things Fresh On the Company Blog in 3 Steps
Columnist Denise Persson explains what APIs are and how CMOs can tap into the power of APIs to grow their businesses. Denise Persson on November 21, 2014 Perhaps you’ve heard developers and techies refer to “APIs,” but you’re not quite sure why anything with such a technological acronym has any impact on marketing. Well, … Continue reading 5 Things CMOs Need To Know About APIs
By David Alves November 17, 2014 Novemberitis has hit hard and if you’re wondering why you’re feeling demotivated with a possible early onset of social media and digital fatigue, well, that’s because the year’s over and thank goodness for that. So, doing my best not to write a “Predictions for 2015 in … Continue reading 8 things you need to think about for your 2015 digital marketing strategy
Jen Cohen Crompton November 15, 2014 The workforce, workplace, and business resources are all transforming at a rapid pace thanks to the technological revolution. These new technologies that are bringing people closer together through virtual channels and changing business processes and insights, are touching and changing every aspect of what “work” looks like. Because of … Continue reading 3 Things Your Company Needs To Know About The Future Of Work
John W Hayes November 15, 2014 Despite the fact that email has been around a hell of a long time and it still delivers the best possible return on investment (ROI) of any marketing technique (online or offline), many people still don’t get it. I speak to business owners and marketers every day who are … Continue reading 7 Stupid Things People Say About Email Marketing
