Category Archives: Smart Planning

Smart marketing still hinges on humanity, not technology

As exciting as technological developments may be, contributor Mike Sands urges marketers to keep their eyes on their customers. Mike Sands on April 4, 2018   Remember what life was like before we had smartphones? We flipped through inches of white pages without a thought, carried impossible-to-fold maps wherever we traveled and never left home … Continue reading Smart marketing still hinges on humanity, not technology

How to Write SMART Goals That Actually Work by Following 1 Simple Principle

Adam Fout — December 28, 2017 Follow @bluesteeletx — December 28, 2017 Let’s talk about how to write SMART goals — you know, SMART goals that actually work. ‘Cause I gotta tell ya — a lot of folks write these things, and they have no frickin’ clue what they’re doing. Setting the right goals for … Continue reading How to Write SMART Goals That Actually Work by Following 1 Simple Principle

7 Essential Elements That Every Call-to-Action Needs

Shelby ClarkeJanuary 13, 2015 In the blog I posted yesterday, I described the different functions of CTAs and where they might be placed on the web. To quickly recap, CTA stands for Call-to-Action, and it is a way for you, or your business, to generate leads by directing your website visitors to take a specific action. … Continue reading 7 Essential Elements That Every Call-to-Action Needs

Are You Ready To Take These Social Media Resolutions In 2015?

Harsh AjmeraJanuary 7, 2015 We have bid adieu to 2014, before you start implementing your new social media strategy for 2015 let’s take some of these resolutions to help your brand with a smoother transition on social media. Here I have put down eight social media marketing resolutions which you must abide by to receive … Continue reading Are You Ready To Take These Social Media Resolutions In 2015?

LinkedIn Lessons from Game of Thrones: How to Develop More LinkedIn Connections

Larry KimJanuary 7, 2015 We’re in a Game of Thrones dry spell these days, so what better way than to glean real world lessons from Westeros’s favorite clans? Whether you’re fighting for the iron throne or networking online with LinkedIn, developing connections is key. I’ve already outlined the advantages to having more connections on LinkedIn … Continue reading LinkedIn Lessons from Game of Thrones: How to Develop More LinkedIn Connections