Adam DawsonJune 12, 2015 Digital video has exponentially increased in popularity over the years, and its growth shows no sign of slowing down anytime soon. In fact, 55 percent of all consumer internet traffic will come from digital video views by 2016, according to a report by Cisco. Because of this, marketers are scrambling to … Continue reading SEO Optimization for Video in 5 Easy Steps
Cormac ReynoldsJune 8, 2015 A higher Quality Score is the key to achieving a better ROI from your AdWords account. It’s as simple as that. It means you can achieve more impressions, in better positions with less spend. Google has made it clear from the start that it is all about user experience and relevancy. … Continue reading Six Steps To Skyrocket Your Quality Score
Kaila StrongJune 3, 2015 SEOs the world wide conduct onsite audits every day, examining core technical elements responsible for helping drive traffic from search engines. Common best practices are available for savvy DIY business owners but subjectivity abounds when it comes to SEO. SEOs and business owners alike are often confused as to what to … Continue reading 14 Steps to Complete an Onsite SEO Audit
Elizabeth DyrsmidJune 2, 2015 Are you looking to create marketing strategies that work? Digital marketing helps your company grow and thrive by incorporating new marketing strategies. These new strategies help you connect with new customers and keep up with the changing markeg. So which digital marketing strategies should you add first? In this infographic, we … Continue reading 4 Easy Steps To A Strong Digital Marketing Strategy (Infographic)
Margot da CunhaJune 1, 2015 Did you know that 25 percent of consumers who complain to brands on Facebook or Twitter expect a response within an hour, according to HubSpot? This seems a bit unrealistic, right? Shockingly enough, it might not be. You’ll likely lose respect and loyalty from a client if their questions and … Continue reading 4 Steps To Go Above And Beyond In Social Media Customer Service
Denise McArthurMay 30, 2015 Love is all you need, yes. That’s what you—being a person—need. But your business? Your business needs money. While it may not be the stuff of pop ballads, return-on-investment, or ROI, is one of the best ways to calculate what your business needs. You’re constantly looking for new ways to improve … Continue reading 5 Steps To Calculating Your ROI From Animated Videos
Jomer GregorioMay 26, 2015 Many startup, small and medium business have limited capitalization and other resources particularly in terms of budget allocation for marketing. That is why it is vital for business owners to focus only on cost-effective marketing channels that make a positive impact on the bottom line. Digital marketing is one such channel … Continue reading 8 Strategic Steps to Improve Digital Marketing Results (Infographic)
Megan TotkaMay 26, 2015 A business plan helps map out the direction for your small business and a well-executed marketing plan helps you understand how to get there. By providing detailed steps on ways to create brand awareness, increase sales and solidify customer relationships. You may not have a lot of time or the funds … Continue reading 5 Steps To A Small Business Marketing Plan
Eric HammisMay 22, 2015 Have you ever found yourself in this situation? You’re about three days out from putting on a live webinar. You’ve been spending countless hours getting everything prepared and having a great presentation ready to deliver. But then you go check your register list and see there’s only two or three people … Continue reading 4 Steps For Promoting Your Webinar
How can marketers react to events as they happen, delivering instant digital gratification to consumers? Columnist Brian Rigney offers some tips. Brian Rigney on May 19, 2015 Consumers are living for the moment, because time is an increasingly precious resource. The same applies to marketers who are trying to tap into those consumer moments as … Continue reading 5 Steps To Freedom: The Key To Being A Rapid Marketer
