Category Archives: Mobile Apps

Mobile apps see a surge in consumer use and spending

Consumers spent $100 billion on mobile apps faster than ever this year and emerging markets saw a big increase in app use. Constantine von Hoffman on October 17, 2023 The mobile app market continues its rapid growth as consumers spend more time and money on apps than ever before, according to data.ai’s latest quarterly research. … Continue reading Mobile apps see a surge in consumer use and spending →

A Third Of Apps Last Updated 2+ Years Ago Have Been ‘Abandoned’

Mobile Apps

A Third Of Apps Last Updated 2+ Years Ago Have Been ‘Abandoned’ by Laurie Sullivan @lauriesullivan, May 13, 2022 An analysis of developer-abandoned mobile apps across Google and Apple app stores shows that 33% of all apps were updated two or more years ago, according to data released Friday. Pixalate determines the length of abandonment … Continue reading A Third Of Apps Last Updated 2+ Years Ago Have Been ‘Abandoned’ →

Best App Builder 2022 : Find a No Code App Builder Today

Mobile Apps

Nick Saraev Last updated: 11 March 2022 As corporations increasingly move their businesses online, the demand for mobile app developers has exploded. But what if you don’t have the time or money to hire a developer? Enter app builders. These sleek online tools allow you to create your own mobile apps without any programming knowledge, … Continue reading Best App Builder 2022 : Find a No Code App Builder Today →

Mobile App as a Marketing Channel

Mobile Apps

Polina Zakaryan December 4, 2021 Today, mobile is everything! Because everyone is hooked to their phones, mobile marketing is an easier, better way to communicate with customers and promote your products. Businesses must adapt their marketing strategies to keep up with technological advances. And that means using mobile apps as marketing channels. As technology becomes … Continue reading Mobile App as a Marketing Channel →

Mobile Push Notifications 101

Mobile Apps

Lyudmila Kovalenko October 20, 2021 Today, a significant majority of the global population access the internet through mobile devices rather than laptops or desktops. In the past, mobile marketing has been described as “the latest marketing trend” or “future of marketing.” The truth is mobile has become an undetachable part of life, and for this … Continue reading Mobile Push Notifications 101 →

How To Launch A Successful Mobile App

Mobile Apps

How To Launch A Successful Mobile App by Tim Waldenback , October 14, 2021 Most people over the age of 12 own a phone or tablet. Now, think about how often those people use mobile apps. With that realization, it’s easy to understand that mobile app publishers are having a hard time making sure new … Continue reading How To Launch A Successful Mobile App →

Mobile App Video Fraud Rises 50%, CTV Notches To Top, DoubleVerify Finds

Mobile Apps

Mobile App Video Fraud Rises 50%, CTV Notches To Top, DoubleVerify Finds by Laurie Sullivan @lauriesullivan, July 8, 2021 As the advertising landscape continues to rock brands, a report released today by DoubleVerify outlines the shifts — from growth in connected TV (CTV) and quality on programmatic buys to measures that improve performance and privacy. … Continue reading Mobile App Video Fraud Rises 50%, CTV Notches To Top, DoubleVerify Finds →

Top 7 Factors to Keep in Mind while Developing a Marketplace Mobile App

Mobile Apps

Robert Jackson October 23, 2020 In this pandemic age, people prefer online marketplaces compared to traditional ones. Thanks to the thriving mobile app development domain, online marketplaces have gained a lot of popularity. Amazon, eBay, and Airbnb are some of the examples of online marketplaces that have set new milestones in the eCommerce sector. Looking … Continue reading Top 7 Factors to Keep in Mind while Developing a Marketplace Mobile App →

The Rise of Mobile Apps During the Coronavirus Outbreak [Infographic]

Mobile Apps

Venkatesh C.R. September 25, 2020 The coronavirus pandemic we’re all experiencing is no joke, but it doesn’t mean everything has to be all doom and gloom for everyone. In fact, if there’s one testament to the resiliency of humanity’s desire for life, the so-called Joie de Vivre, it’s the punctuated rise in mobile apps usage … Continue reading The Rise of Mobile Apps During the Coronavirus Outbreak [Infographic] →

Finance Mobile Apps Most Exposed To Fraud, Gaming Hit By Install Hijacking

Mobile Apps

Finance Mobile Apps Most Exposed To Fraud, Gaming Hit By Install Hijacking by Laurie Sullivan @lauriesullivan, July 29, 2020 As mobile app demand and acquisition activity spiked during the first half of 2020 due to COVID-19, fraudsters tried hard to take advantage of a higher number of people online and downloading apps. For example, more … Continue reading Finance Mobile Apps Most Exposed To Fraud, Gaming Hit By Install Hijacking →