Tag Archives: Spam

How To Avoid Spam Complaints In Your Email Marketing (And Save Money)

Roman KniahynyckyjJune 13, 2015 Companies turn to text and email marketing with the overall goal of increasing sales and making money. This tactic, however, backfired big time for one restaurant in Amityville, NY, costing $ 28,500. After receiving a slew of reportedly unsolicited texts from the Muscle Maker Grill, one fed-up man took their marketing … Continue reading How To Avoid Spam Complaints In Your Email Marketing (And Save Money)

SEO FAQ: What Is Your Brand’s Real Risk Of Spam Penalization?

Zak BeckerMay 12, 2015 Spam penalization is no myth. Organizations whose websites are perceived as untrustworthy by Google can experience a sudden drop in rankings. For brands of all sizes, this drastic drop can cause a serious and instantaneous drop in revenue. By expert estimates, Google’s search algorithm takes at least 200 factors into account … Continue reading SEO FAQ: What Is Your Brand’s Real Risk Of Spam Penalization?