Category Archives: Influencer Strategy

The influence of affluence: How to leverage the ‘Affluencers’

Meet the ‘Affluencers.’ Columnist Peter Minnium explains why marketers should be paying attention to a powerful target group who are heavy spenders, early adopters and major influencers. Peter Minnium on December 1, 2017    If you subscribe to even a handful of marketing and advertising publications and blogs, you’ve no doubt been seeing a lot … Continue reading The influence of affluence: How to leverage the ‘Affluencers’

Discover How to Best Connect with Online Influencers for Your Brand

Personal Branding Blog — October 13, 2017 — October 13, 2017 Pixabay High-level influencer connections can help your personal brand connect with the right prospects, which can increase your visibility and sales online. How can you connect with leaders in your industry? By seeking the right relationships with individuals and business leaders who are active … Continue reading Discover How to Best Connect with Online Influencers for Your Brand