Tara BranniganSeptember 4, 2015 Creating video content for use on your social media channels is not only a great way to stand out, but is quickly becoming an essential part of any social media content strategy. With social networks such as Facebook prioritizing video content in the feed, and investing heavily in new video tools … Continue reading 5 Quick Tips for Social Video
Elizabeth VictorSeptember 4, 2015 Businesses striving to bring in that lucrative ROI with social media often fall into trap of thinking that the more followers you have the more success your social campaigns will have. In actuality, that is not always the case. Just like back in the early days of the web when many … Continue reading Social Media Marketing Isn’t A Popularity Contest
Are you in the throes of planning a social media campaign? Columnist Sonny Ganguly details four key components that will expand your social reach and improve your bottom line. Sonny Ganguly on September 4, 2015 As social media continues to grow as a proven marketing strategy, the marketing industry has seen an increase in clever … Continue reading 4 Components Of The Best Social Media Campaigns
By Keri Jaehnig September 4th, 2015 A current and common question from businesses finding their way on social media is… How can we save time, and prepare status updates for social networks like Facebook and Twitter? Key Words While what and how we write is important, a good initial investment of time is creating a … Continue reading How To Write The Most Optimal Social Media Status Updates
William YatesSeptember 4, 2015 Many b2b marketers still perceive social media and social marketing as purely the domain of consumer marketing programmes and dismiss them as (probably) an ineffective business communications channel. And this is interesting, because in the b2b space, prospects and customers may be up to 57% of the way through their purchase … Continue reading B2B Social Media and Social Marketing: Really an Effective Business Tool?
Jesse McFarlandSeptember 4, 2015 It’s common knowledge that setting up and running any social media network is free. Yet, even though social media is a free service, it really doesn’t do much for you or your business unless you put a lot into it. A successful social media marketing strategy for a business can take … Continue reading Small Business Marketing: How Much Does Social Media Cost?
Eric BerkowitzSeptember 4, 2015 Talking and writing can seem like two totally different ways of communication. No one talks the way they write, and the same can be said the other way around. Enter social language: practically a new means of communication, it has become how Tweeters, Facebookers and Instagrammers interact with each other on … Continue reading Decoding Social Language: Sentiment Analysis Redefined
Rosalind HenshellSeptember 4, 2015 The Many Uses of Social Media To get the most out of social media for your business you need to think of it in a completely different way than you would for your personal life. In business, social media isn’t just about liking everything your friends do, or sharing pictures of … Continue reading The Many Uses Of Social Media
Sahail AshrafSeptember 3, 2015 Being involved in social media is great fun and very rewarding, and it is one of the best ways to market your business. But sometimes you can feel a little stuck when it comes to new ideas for posts and content on the various platforms. We help you to combat this … Continue reading 35 Engaging Social Media Post Ideas For Businesses
KC ClaveriaSeptember 3, 2015 Once upon a time, being an expert in social media was a big deal. The ability to build a community on Twitter and a big following on Facebook and LinkedIn was somewhat rare, and as a result, many marketers started referring to themselves as social media gurus, mavens, and ninjas. But … Continue reading Here’s Why You Shouldn’t Aspire to Become a Social Media Guru
