Ron Jaworski July 20, 2021 It seems like every day a new social audio platform emerges. Such is the power of social media’s latest darling – everybody wants to get in on the action. The hype that started with Clubhouse quickly spurred growth of audio-only or audio-centric platforms, from Big Tech’s Facebook and Twitter to … Continue reading Social Audio Is Overhyped
Larisa Bedgood July 19, 2021 If you aren’t investing in social media for your brand, you risk getting left behind. According to new research by Sprout Social, one in three consumers use social media to learn about or discover new products, services or brands. Additionally, one in four also use social media to purchase products. … Continue reading 1 in 3 Consumers Use Social Media to Discover New Products and Brands
Aleh Barysevich July 17, 2021 Social media influencers are digital marketers’ second-best allies, coming right after reliable and versatile social media tools. SMM tools are many; in this post, we’ll focus on those that offer influencer marketing features, i.e. identifying and managing social media influencers of various scope. Influencer marketing is cost-effective and personal in … Continue reading 10 of the Best Tools to Find Influencers on Social Media
Yash Chawlani July 14, 2021 According to a report from Backlinko, 50.64% of the world’s population uses social media, regardless of age or internet access. Given the numbers and ever-rising popularity, social media’s use has expanded beyond our smartphones and laptops to marketing SaaS businesses. Needless to say, if you’re a SaaS business owner who … Continue reading How To Leverage Social Media to Market Your SaaS Business
Aubreigh Ulicki July 13, 2021 Have you ever scrolled through social media and noticed that the pair of shoes you were looking at (July 19, 2021) is now an ad on your feed? Brands are using social media in both an organic and a paid way, to promote brand awareness as well as their products … Continue reading How to Create a Paid Social Strategy That Converts
Dana Kachan July 8, 2021 This business trend implies the participation of a C-suite in achieving Sustainable Development Goals and building a better reality together. Staying aside from this powerful stream in a business world is no longer an option. Social entrepreneurship is gaining momentum. A sustainable social enterprise — are we sure we know … Continue reading The Rise of Social Enterprises: Business That Leads a Sustainable Future
Arik Hanson July 5, 2021 It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating. Mostly because of article’s like Hootsuite’s recent post “How Often to Post to Social Media in 2021”. You see, most of these “how often to post” articles always … Continue reading How Often Should You Post on Social Media? (A Lot Less Than Hootsuite Is Telling You)
Susan Tucker July 5, 2021 To successfully engage your audience on social media, you need a constant stream of great content. However, this doesn’t mean that you put out any random viral content. This is content that’s useful, valuable, and fun for your audience. One of the toughest challenges businesses face is how to keep … Continue reading How to Find Great Content for Your Social Media Posts
Irina Weber July 4, 2021 How do you stay on top of your social marketing tasks? From creating and scheduling content to analytics, it can be difficult to imagine how many jobs social media marketers have to complete every day. If you want to level up your social media marketing game, you need to invest … Continue reading 10 Smart Tools for Social Media Marketing in 2021
Stacy Lee July 2, 2021 Social media recruiting should be integrated into your hiring strategy. Not only will it help you reach a targeted audience faster, but it will lead you to quality hires, as well. It’s not a walk in the park, but we’re here to help. We created a guide with everything you … Continue reading Your Guide to Social Media Recruiting
