Tag Archives: Social

4 Tips to Measure Share of Voice on Social Media

Sarah Maher June 30, 2021 Social media has become an increasingly competitive space over the past few years, and captivating your audience’s attention while stirring conversations around your brand can be more difficult than ever. While considering social media for your company, it’s important to ask yourself, “Is my company seen as an industry leader?” … Continue reading 4 Tips to Measure Share of Voice on Social Media

How You Can Leverage Social Media to Turn Campfire Conversations Into Loyal Customers

Tom Martin June 29, 2021 Did you know that a recent Sprout Social research study found when consumers feel connected to brands, more than half of them (57%) said they’d increase their spending with that brand and 76% indicated they’d buy from that brand vs a competitor? And guess what that same research indicated was … Continue reading How You Can Leverage Social Media to Turn Campfire Conversations Into Loyal Customers

Organic and Paid: How to Incorporate Both in Your Social Media Strategy

Sahail Ashraf June 24, 2021 Organic posts on social media are still alive and kicking. There is only one problem with them. They don’t reach many people. That said, they still have a proper place in your social media marketing strategy, and are essential when combined with paid social. Paid social is advertising via social … Continue reading Organic and Paid: How to Incorporate Both in Your Social Media Strategy

No, You Don’t Have to Know It All In Social Media Marketing

Arik Hanson June 23, 2021 I have a good friend who’s completely addicted to TikTok. She spends countless hours on the platform going down rabbit hole after rabbit hole. In some ways, it’s been a pleasant distraction for her during the pandemic. But, I’m guessing she’s spending more time here than she would normally like. … Continue reading No, You Don’t Have to Know It All In Social Media Marketing

5 Great Statistics that Prove How Social Media Recruitment Helps Businesses

Stacy Lee June 22, 2021 The purpose of social media, as the name suggests, was to allow people to interact with each other online. Without the limitations of distance and location, people can connect to one another instantaneously. However, it’s also proving to intertwine with recruitment and these statistics will show you why it’s okay … Continue reading 5 Great Statistics that Prove How Social Media Recruitment Helps Businesses

7 Social Media Recruitment Tips to Get More Quality Candidates

Stacy Lee June 21, 2021 Fun Fact: 92% of recruiters‘ technique to find quality candidates is through social media. That’s an overwhelming amount of people who believe in the power of social media. It shows undeniable credibility and reliability that it works successfully in getting top talents. In a way, that’s not so surprising at … Continue reading 7 Social Media Recruitment Tips to Get More Quality Candidates

3 Powerful Reasons Why Businesses Should Use Social Media

Chris Christoff June 17, 2021 Over the years social media has evolved from a social networking platform into a powerful marketing platform. And marketers are taking advantage of this opportunity to improve their businesses for more profit. Social media has more than 4 billion users worldwide. And according to sources, on average, a social media … Continue reading 3 Powerful Reasons Why Businesses Should Use Social Media

Increase Your Social Media Reach With These 4 Graphic Design Tools

Susan Gilbert June 17, 2021 Today I have some graphic design resources to help you improve your visual marketing strategy on social media. Here’s four links with tips and tricks to kick start your work week. Visual content is more important than ever when it comes to attracting the right audience for your brand’s niche. … Continue reading Increase Your Social Media Reach With These 4 Graphic Design Tools