Aubreigh Ulicki July 13, 2021 Have you ever scrolled through social media and noticed that the pair of shoes you were looking at (July 19, 2021) is now an ad on your feed? Brands are using social media in both an organic and a paid way, to promote brand awareness as well as their products … Continue reading How to Create a Paid Social Strategy That Converts
Tag Archives: Social
The Rise of Social Enterprises: Business That Leads a Sustainable Future
Dana Kachan July 8, 2021 This business trend implies the participation of a C-suite in achieving Sustainable Development Goals and building a better reality together. Staying aside from this powerful stream in a business world is no longer an option. Social entrepreneurship is gaining momentum. A sustainable social enterprise — are we sure we know … Continue reading The Rise of Social Enterprises: Business That Leads a Sustainable Future
How Often Should You Post on Social Media? (A Lot Less Than Hootsuite Is Telling You)
Arik Hanson July 5, 2021 It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating. Mostly because of article’s like Hootsuite’s recent post “How Often to Post to Social Media in 2021”. You see, most of these “how often to post” articles always … Continue reading How Often Should You Post on Social Media? (A Lot Less Than Hootsuite Is Telling You)
How to Find Great Content for Your Social Media Posts
Susan Tucker July 5, 2021 To successfully engage your audience on social media, you need a constant stream of great content. However, this doesn’t mean that you put out any random viral content. This is content that’s useful, valuable, and fun for your audience. One of the toughest challenges businesses face is how to keep … Continue reading How to Find Great Content for Your Social Media Posts
10 Smart Tools for Social Media Marketing in 2021
Irina Weber July 4, 2021 How do you stay on top of your social marketing tasks? From creating and scheduling content to analytics, it can be difficult to imagine how many jobs social media marketers have to complete every day. If you want to level up your social media marketing game, you need to invest … Continue reading 10 Smart Tools for Social Media Marketing in 2021
Your Guide to Social Media Recruiting
Stacy Lee July 2, 2021 Social media recruiting should be integrated into your hiring strategy. Not only will it help you reach a targeted audience faster, but it will lead you to quality hires, as well. It’s not a walk in the park, but we’re here to help. We created a guide with everything you … Continue reading Your Guide to Social Media Recruiting
4 Tips to Measure Share of Voice on Social Media
Sarah Maher June 30, 2021 Social media has become an increasingly competitive space over the past few years, and captivating your audience’s attention while stirring conversations around your brand can be more difficult than ever. While considering social media for your company, it’s important to ask yourself, “Is my company seen as an industry leader?” … Continue reading 4 Tips to Measure Share of Voice on Social Media
How You Can Leverage Social Media to Turn Campfire Conversations Into Loyal Customers
Tom Martin June 29, 2021 Did you know that a recent Sprout Social research study found when consumers feel connected to brands, more than half of them (57%) said they’d increase their spending with that brand and 76% indicated they’d buy from that brand vs a competitor? And guess what that same research indicated was … Continue reading How You Can Leverage Social Media to Turn Campfire Conversations Into Loyal Customers
How to Integrate Social Media Into Your Website (3 Easy Ways)
Jared Atchison June 25, 2021 Want to know how you can easily integrate social media into your website? You’re not alone. With over half the world’s population now using social media, it makes sense for you to use its power to promote your brand and grow your business. In fact, research has shown that social … Continue reading How to Integrate Social Media Into Your Website (3 Easy Ways)
Organic and Paid: How to Incorporate Both in Your Social Media Strategy
Sahail Ashraf June 24, 2021 Organic posts on social media are still alive and kicking. There is only one problem with them. They don’t reach many people. That said, they still have a proper place in your social media marketing strategy, and are essential when combined with paid social. Paid social is advertising via social … Continue reading Organic and Paid: How to Incorporate Both in Your Social Media Strategy