Gemma Baker — May 3, 2018 Follow @c4auk — May 3, 2018 Amazon is now the UK’s fifth largest retailer, with the e-commerce giant estimated to account for 33.5% of all online spend in 2017. This is up almost 4% from 2016. The other biggest retailers in the UK’s top 10 are, Tesco, Sainsbury’s, Asda, … Continue reading Competing in the Online Market
Syed Balkhi — March 26, 2018 Follow @SyedBalkhi — March 26, 2018 Wouldn’t it be great if you could automate tedious marketing tasks and save your valuable time? By using the right automation tools, you can avoid boring repetitive tasks while spending more time on what matters to your business. Now don’t worry if you’re … Continue reading 5 Free Automation Tools for WordPress to Improve Your Online Marketing
Dave Orecchio — March 8, 2018 Follow @HighTechMKT — March 8, 2018 If your firm has not yet embraced digital marketing, I’m willing to bet a large amount of money that there is a gnawing feeling in your gut telling you you’re late to online marketing and you’re probably losing a significant amount of business … Continue reading Your Competitors Are Improving the Way They Market Online, Should You?
Miranda Marquit — January 9, 2018 — January 9, 2018 StockSnap / Pixabay You know you need to up your online marketing game in the new year. One of the best ways to do that is to take your copy to the next level. However, copywriting is not something that just comes naturally to everyone. … Continue reading 7 Tips for More Effective Online Marketing Copy
In PPC, we often talk about eye-catching ad copy — but columnist Jacob Baadsgaard suggests that, rather than focusing on different ways to catch your customer’s eye, advertisers should start by looking at what customers are already responding to. Jacob Baadsgaard on January 5, 2018 Online advertising experts love to talk about the importance … Continue reading How to reverse-engineer your online advertising strategy
Choncé Maddox — January 3, 2018 — January 3, 2018 coffeebeanworks / Pixabay If you are a content marketer, your top priority should be reaching your audience and resonating with them. Research shows that only 28 percent of content marketers use mature tactics that don’t annoy visitors and drive a wedge between the business and … Continue reading 3 Online Marketing Turn Offs You Want to Avoid
Karen Cordaway — December 8, 2017 — December 8, 2017 There are many ways to market online. According to Entrepreneur.com, when you’re looking to get started with marketing on social media, deciding your goals, taking your resources into account, knowing your audience and creating stellar content are some of the essential steps to get started. … Continue reading 4 Key Steps to Market Online and Attract More Clients
Mark Nicholson — October 16, 2017 Follow @markjnicholson— October 16, 2017 Many small businesses are missing out on an easy way to get new clients. Customers are ready to buy, and looking for a business just like yours every day. Most consumers turn to the web when looking for a new product or service, especially … Continue reading One Marketing Opportunity Businesses Overlook For Growth
Susan Friesen — October 2, 2017 Follow @eVisionMedia — October 2, 2017 Part Two: You Have a Website; Now How Do You Attract New Clients? geralt / Pixabay In last week’s article, we talked about setting up the tools you’ll need to evaluate your website traffic in response to your online marketing efforts. And now … Continue reading Online Marketing Plan Essentials – 3 Ways to Drive Qualified Traffic to Your Website in Droves
Pauline Jakober — September 8, 2017 Follow @GrpTwentySeven — September 8, 2017 Not long ago, one of my clients asked me to make sure their paid search ads weren’t displaying on sites featuring hate, fake news or extremist views. This is an entirely reasonable request, of course. Most advertisers don’t want their brand, products or … Continue reading It’s 10 o’Clock… Do You Know Where Your Online Ads Are?