Tag Archives: Sites

6 Ways To Use Google Analytics To Better Understand Your Site’s Traffic

James Cummings — October 12, 2017 — October 12, 2017 Stock photo I’m sure you’ve heard of Google Analytics. It’s a free web analytics tool that website owners can use to track and analyze their site’s traffic. It was released in November 2005 by Google, and is currently the most popular and widely used web … Continue reading 6 Ways To Use Google Analytics To Better Understand Your Site’s Traffic →

Is There Something Wrong with Your WordPress Site’s Conversion Rate?

Christopher Jan Benitez — September 23, 2017 Follow @christopherjanb — September 23, 2017 Have you finally finished creating your site after so many cups of coffee? Or maybe you did it in just one sitting? Weeks after you launch, you’ll see that there are hundreds of visitors coming your way according to your analytics provider. … Continue reading Is There Something Wrong with Your WordPress Site’s Conversion Rate? →

Load time, static site generators & SEO: How we lowered our own site’s load time by 74%

Google’s upcoming transition to mobile-first indexing, combined with its raised expectation of mobile site performance, should convince site owners to consider static site generation. Contributor Chris Liversidge explains. Chris Liversidge on August 23, 2017   Google has raised the bar on site load times consistently over the last decade, and the upcoming transition to mobile-first … Continue reading Load time, static site generators & SEO: How we lowered our own site’s load time by 74% →

‘Low-And-Slow’ Bots Most Difficult To Detect On Web Sites

‘Low-And-Slow’ Bots Most Difficult To Detect On Web Sites by Laurie Sullivan @lauriesullivan, June 23, 2017 Distil Networks, which focuses on detecting malicious bots, has released findings from a study of how top Web sites perform against Internet-based bots. The ninth annual study, audited by the Online Trust Alliance (OTA), evaluated the top 1,000 Web … Continue reading ‘Low-And-Slow’ Bots Most Difficult To Detect On Web Sites →

Your Site’s Long Load Time Is Suffocating Your Facebook Ad Revenue

Amanda Oliver — June 21, 2017 — June 21, 2017 Just like in Jaws, there’s something lurking beneath the surface of your conversion rates and affecting your return on ad spend. It has nothing to do with your copy, creative, or offers but it’s turning your customers away in droves just the same. What is … Continue reading Your Site’s Long Load Time Is Suffocating Your Facebook Ad Revenue →

Review Sites Generate Higher Conversions Than Search, Social, Yelp Study Finds

Review Sites Generate Higher Conversions Than Search, Social, Yelp Study Finds by Laurie Sullivan @lauriesullivan, May 22, 2017 Yelp has commissioned a survey from Nielsen, which argues that review sites drive higher conversions than search and social media. The survey of 2,000 U.S. adults, conducted late last year and released Monday, found that 92% of … Continue reading Review Sites Generate Higher Conversions Than Search, Social, Yelp Study Finds →

All Social Media Sites Should Offer Profit Sharing and Ad Revenue

Chris Abraham — March 27, 2017 Follow @chrisabraham— March 27, 2017 There is no reason why the executives at Facebook and Twitter couldn’t offer ad revenue share to their users in much the same way that Google offers AdSense revenue share to their users — and not only corporate and elite members but to everyone … Continue reading All Social Media Sites Should Offer Profit Sharing and Ad Revenue →