Category Archives: Conversion Rate Optimization

Conversion Rate Optimization Is Not A Long-term Strategy For More Customers or Sales

Markus Linder — February 16, 2018 Follow @markuslinder — February 16, 2018 Conversion rate is traditionally accepted as a crucial measure when analyzing the success of an e-commerce site. And, as such, organizations dedicate lots of time and resources to optimizing conversion. With executives understanding that a good customer experience can have a major impact … Continue reading Conversion Rate Optimization Is Not A Long-term Strategy For More Customers or Sales

7 Tactics to Skyrocket Your Conversion Rate in 2018

By Syed Balkhi  February 12th, 2018   The most difficult part of building a successful business is generating more sales while also sustaining business growth. Thankfully, the latest technologies in the marketing industry make this process much easier for almost all types of businesses. Email marketing is one of the most effective strategies that’s been … Continue reading 7 Tactics to Skyrocket Your Conversion Rate in 2018

How To Increase Conversion Rate of Your Website With Widgets

Anand Srinivasan — November 19, 2017 Follow @anand_sriniv — November 19, 2017 What’s a good conversion rate? According to WordStream, the average conversion rate across industries is around 2.35%. But that does not tell you the complete story. Conversion rates can vary depending on the industry you are in, and the product you are selling. … Continue reading How To Increase Conversion Rate of Your Website With Widgets

Not All Bounces Are Created Equal: Replacing Bounce Rate With Engagement Rate

Andrew Montalenti — November 6, 2017 Imagine a site visitor spends 15 seconds interacting with a piece of content, while another spends two minutes with the same article before leaving the site. Even though each visitor ostensibly had a different experience with the content, traditional web analytics qualify both these sessions as a “bounce.” We … Continue reading Not All Bounces Are Created Equal: Replacing Bounce Rate With Engagement Rate

Is There Something Wrong with Your WordPress Site’s Conversion Rate?

Christopher Jan Benitez — September 23, 2017 Follow @christopherjanb — September 23, 2017 Have you finally finished creating your site after so many cups of coffee? Or maybe you did it in just one sitting? Weeks after you launch, you’ll see that there are hundreds of visitors coming your way according to your analytics provider. … Continue reading Is There Something Wrong with Your WordPress Site’s Conversion Rate?

29 Handy Tips for Amazing Conversion Rate Optimization (CRO)

Greetje den Holder — September 8, 2017 Follow @GdenHolder — September 8, 2017 Most entrepreneurs and marketers are continuously striving to increase sales. However, there are so many factors to take into account that can make sales drop or grow. Conversion rate optimization (CRO) focuses on most, if not all, of these factors, making it … Continue reading 29 Handy Tips for Amazing Conversion Rate Optimization (CRO)

Conversion Rate Optimization: The 5 Most Important Factors that Affect Landing Page Conversion

Daniel Burstein — March 7, 2017 — March 7, 2017 Look, I’m not a New England Patriots fan. Not by any stretch. But you have to give credit where credit is due – they have been the dominant NFL team for the past 15 years or so. How did they do it? And what can … Continue reading Conversion Rate Optimization: The 5 Most Important Factors that Affect Landing Page Conversion