Laura DonovanOctober 23, 2015 “Facebook is an incredibly efficient way to reach customers. You can drive sales by reaching people interested in your business right where they’re looking—on their phones, tablets and computers.” (Facebook for Business) A strong daily marketing campaign combined with a defined daily advertising campaign can help your business generate revenue with … Continue reading Five Steps to Drive Sales on Facebook
Tim MatthewsOctober 19, 2015 You have released product and are selling it. You want to scale the sales team to really start taking off. How do you make sure all the new guys know how to sell your product. The answer is a sales playbook. A cookie-cutter approach to selling that will work every time. … Continue reading Startup Marketing Essentials: #10 Creating a Sales Playbook
Jo Lynn DealOctober 19, 2015 LinkedIn is continuing to add new features to improve services for networking professionals and businesses. Even if you haven’t subscribed to a premium level as a user, there are still great features to help you upgrade your networking activities, build stronger relationships with your prospects, and ultimately gain a better … Continue reading 5 Underused LinkedIn Features for Sales and Marketing
Paula CrerarOctober 19, 2015 Experienced product marketers know that to have a great product launch sales teams need to be armed with effective sales training, messaging and sales tools. Whether it’s a major launch or a minor release with a few new features, before you go to market you need to at the very least … Continue reading The Best Sales Content for a Successful Product Launch
Gretchen GordonOctober 15, 2015 Those of you that know me well know that I am a Florida Gator. You also may know that my husband had the pleasure of coaching for Steve Spurrier, and that my son is a quarterback at the University of South Carolina, where he has had the privilege of being directly … Continue reading Sales, Business and Life Lessons from the Head Ball Coach
Stacy GoodmanOctober 14, 2015 Growing deep roots in our nation’s capital is a cold pressed juicery called JRINK (it’s pronounced drr-ink). The brainchild of former Wall Street warriors Shizu Okusa and Jennifer Ngai, JRINK has blossomed into a leading juice bar in Washington D.C. and the surrounding area. Much like their light-strewn stores, JRINK’s Instagram … Continue reading How to Unlock In-Store Sales With Instagram: 5 Juicy Ideas
Columnist Mary Wallace explains the ins and outs of sales enablement and how it can help you improve the customer experience and increase sales productivity. Mary Wallace on October 13, 2015 Driven by the internet and mobile device proliferation, buyers are now in control of knowledge consumption. They are self-educating — gobbling mass amounts of content that’s … Continue reading Don’t Waste Marketing Leads: Achieve Revenue Goals With Sales Enablement
Tabitha NaylorOctober 13, 2015 For many small business and e-commerce stores, social media is an excellent platform to connect with existing customers and attract the attention of potential customers. Social media marketing is a valuable promotional tool that can help spread your outreach, increase sales, and allow your business to grow; here are several tips … Continue reading 8 Incredibly Easy Tips for Using Social Media to Boost Your Business’ Sales!
Mike BakerOctober 12, 2015 Our Marketing VP, Joe Chernov, had a brief spell of Twitter fame in the fall of 2013 when he posted this tweet in response to a sales rep asking him what the best time to call him was: The best time to call me is email. — Joe Chernov (@jchernov) October … Continue reading New Data on the Best Time to Send Sales Emails
Kayla KozanOctober 10, 2015 So you’re on the job hunt. You found the job. You got the call. You interviewed. What went wrong? #1 You didn’t know their business: The “I’ll Wing It” The most understandable reason on this list, “winging it,” will almost always end in rejection. In a job market where each sales … Continue reading 5 Reasons You Didn’t Get The Sales Job You Wanted (And What To Do Next Time)
