Tag Archives: Right

3 Things You Can Do Right Now if Your Business is Failing

Adam Jacobs November 13, 2020 2020 hasn’t been kind to businesses, and many are facing dwindling revenues and, in some cases, entirely corrupted business models because of COVID-19. While the ‘solution’ for each business will look different, there are a few approaches you can take immediately to course-correct your company and bring it back to … Continue reading 3 Things You Can Do Right Now if Your Business is Failing

Businesses Pay Lip Service to Ethics, but Consumers Don’t Trust Them to Do the Right Thing. It’s Time to Reverse This Trend

Christine Alemany November 11, 2020 The 2020 Edelman Trust Barometer revealed a troubling reality for brands: Consumers do not think enterprises can be both ethical and competent. Rather than brands needing to work harder to prove consumers wrong, perhaps the real problem lies in how we define competency and success. With nearly 20 years of … Continue reading Businesses Pay Lip Service to Ethics, but Consumers Don’t Trust Them to Do the Right Thing. It’s Time to Reverse This Trend

Using Digital to Drive Store Visits: How the Right Couponing Strategy Can Yield Results

Dan Slavin October 28, 2020 In early 2020 the entire world was impacted by a deadly virus never before seen and still not completely understood. Covid-19 resulted in the shuttering of retail stores everywhere; many continue to remain closed in the U.S. and some have gone out of business entirely. What impact will the pandemic … Continue reading Using Digital to Drive Store Visits: How the Right Couponing Strategy Can Yield Results

Maximize Your Holiday Headcount Strategy to Start the New Year Out Right

Chris Murdock October 21, 2020 Even if your company can say they’ve successfully weathered the economic storm of 2020, we’re all bonded by the uncertainty companies surely felt at some point this year. Get this: 70% of HR executives understand the need for workforce transformation, but only 37% of these same leaders are confident their … Continue reading Maximize Your Holiday Headcount Strategy to Start the New Year Out Right

On-Brand vs On-Trend: How to Pick the Right Visuals for Your Social Marketing

Alice Corner September 30, 2020 StartupStockPhotos / Pixabay Social media marketing is a visual heavy medium. From the Instagram Infographics currently dominating your feed, to the banners and videos you see on Twitter and Facebook. It can be difficult to know how to strike a balance between being “on brand” and “on trend”. You never … Continue reading On-Brand vs On-Trend: How to Pick the Right Visuals for Your Social Marketing