by John Boudreau June 22, 2016 Follow @johnhboudreauJune 22, 2016 Much of my reading lately and experience is highlighting two important facts about employee goals: (1) In order for employees to be happy, their goals need to be clear and they MUST understand how their performance is measured (2) Many companies still struggle with employee … Continue reading How To Set Employee Goals That Drive Results
by Andrew C. Belton June 18, 2016 Follow @abcpanotaryJune 18, 2016 Since its inception in 2011, Google+ plus has been an enigma to the vast majority of small businesses and it has prompted them to ask, is it worth it for my business to be active on Google+? The answer is yes! Here are 5 … Continue reading 6 Reasons Why Businesses Should Use Google+ to Improve Search Engine Optimization Results
by Personal Branding Blog June 7, 2016June 7, 2016 The way in which we communicate affects all areas of our life. It is the basis for others to determine your sincerity and if they believe you may be trusted. It becomes the test for whether one should proceed in developing solid relationships with you on … Continue reading How You Engage Will Influence Your Results
As QuanticMind looks to move in on Marin Software’s territory, which platform is right for you? Columnist Travis Wright explains how data science can boost your campaigns and ad spend. Travis Wright on June 2, 2016 If you’ve been in the enterprise search game for as long as I have, you’ve seen many of … Continue reading Using data science to improve your enterprise paid search marketing results
by Don Purdum June 1, 2016 Follow @donpurdumJune 1, 2016 Did you need to build a website for your business but you don’t know how to build it and get the results you’re looking for? Do you have a website but it doesn’t convey the image of your company well? Perhaps your website is not … Continue reading Build a Website: Find Its Purpose and Get Results
by Lisa Merriam May 27, 2016 Follow @ldmerriamMay 27, 2016 These blog writing tips will help you publish high-impact articles that find a relevant audience. You need more than clever content; you need good presentation that pays attention to structure, format and SEO. 1. Pick a central keyword or phrase. Think about what terms a … Continue reading Blog Writing Tips for High-Impact Results
by Matt Jobs May 24, 2016May 24, 2016 When you’re trying to convert your website visitors into leads, the most effective way to do so is through landing pages. This is where you offer your potential client an answer to the problem that brought them to your site in the first place. Your landing page … Continue reading 5 Landing Page Mistakes Hurting Your Results
by Colm Lambert May 21, 2016May 21, 2016 The team at Abbott Consulting have learned to expect our top man, John Abbott, to be a little sore in the mornings. That’s not sore as in angry. It’s sore as in actual physical pain. It’s because John has recently started a personal training plan, in what … Continue reading How SEO Takes Time to Get Results
by Meera Murthy May 21, 2016May 21, 2016 With market fragmentation on the rise and shopper loyalty on the decline, retailers are always looking for new and creative ways to empower shoppers with great user experiences — particularly the ability to find information quickly. One area that is often neglected in the consumer journey is … Continue reading How to Personalize E-commerce Site Search Results for Each Shopper
by Eric Seal May 18, 2016May 18, 2016 You know all about the proper meta description length and title length, don’t you? After all, you’ve been doing it for years. 55-60 characters in the title, and 155-160 for the meta description have been the standard for as long as we can remember—but it seems the … Continue reading Google Increases Title and Meta Description Length in Search Results
