Category Archives: SEO Education

SEO Basics for B2C Companies

Krista Basham — March 12, 2018 — March 12, 2018 The Content Marketing Institute found that 86% of B2C marketers are using content marketing to draw traffic. To make content marketing successful, knowledge of search engine optimization basics is necessary to use business sites effectively. In B2C marketing, the individual customer is the primary target … Continue reading SEO Basics for B2C Companies

Semantic SEO 101: How to enhance your SEO strategy with Semantic Technologies

By Gennaro Cuofano  January 4th, 2018   With the team at WordLift our mission is to democratise Semantic Technologies to make them accessible to anyone that has a website. In fact, today the big players that are taking advantage of those technologies gained an edge in the digital marketing space. Although the objective seems ambitious … Continue reading Semantic SEO 101: How to enhance your SEO strategy with Semantic Technologies

4 things SEO professionals should do consistently

Columnist Jeremy Knauff shares his vision for how to improve the SEO industry through transparency, knowledge-sharing and stronger relationships with clients. Jeremy Knauff on December 22, 2017   As SEO professionals, we’re expected to have a solid understanding of our trade and to be able to communicate our knowledge clearly and professionally with our clients. … Continue reading 4 things SEO professionals should do consistently