Gail Oliver — November 8, 2016 Follow @AttentionGet— November 8, 2016 This Friday, November 11th is Singles Day, so when you start to see trending hashtags on social media such as #Double11 or #SinglesDay you’ll know why. In 2009, Chinese e-commerce giant Alibaba decided to capitalize on “Singles Day” also known as Guanggun Jie or … Continue reading How Your Online Store Can Take Advantage of Singles Day
Reshu Rathi — November 6, 2016 Follow @reshurathi— November 6, 2016 Every online store wants to increase their revenue… But when it comes to increasing the revenue of your online store, most marketers blindly spend most of their marketing budget on customer acquisition. Customer acquisition can be expensive, and before long you are simply driving … Continue reading 6 Easy Tips to Increase Your Online Store Sales
Lucas Miller — November 4, 2016 Follow @EchelonCopy— November 4, 2016 If you’re anything like the majority of pay-per-click (PPC) marketers, once you’ve fallen into a routine, you tend to stick with it. After all, as the old adage goes, “If it ain’t broke, don’t fix it.” Though the right mentality to embrace in certain … Continue reading Pay-Per-Click: 4 Simple Tricks for Reaching More Buyers Online
by Aaron Baar, October 25, 2016 With high price tags and broad options, consumer electronics are some of the most considered products on the planet, and that’s even before consumers begin actively searching for products. According to research from HookLogic, 27% of shoppers say they spend between two and six weeks thinking about their purchase … Continue reading CE Consideration Starts Before Going Online
Mary Napoleon — October 28, 2016 Follow @mknapoleon— October 28, 2016 Community moderation isn’t just about removing the bad stuff that detractors post in your community. It also includes making decisions about what you want your community members to do. For most customer communities, new members tend to be “lurkers” in the beginning. Emphasizing the … Continue reading Community Moderation Tactics for Healthy Online Communities
Gail Oliver — October 28, 2016 Follow @AttentionGet— October 28, 2016 At the last US presidential debate when the phrases “nasty woman” and “bad hombre” starting trending on Twitter, you just had to know that savvy entrepreneurs were on it. In a matter of hours many stores, including Etsy shops, had t-shirts, mugs, onesies, pins … Continue reading Is Your Online Shop Capitalizing on the US Election?
Pauline Cabrera — October 27, 2016 — October 27, 2016 If you’re a creative kid with a business savvy mind, an online shop is the ULTIMATE way to bring in some extra $ $ . I mean, ecommerce is huge with a capital H. There’s no denying it. With countless platforms and plugins helping even … Continue reading 6 Strategies to Generate Leads for Your Online Shop
by Justin Wong Follow @CurvecommsOctober 25, 2016 If you wanted to raise awareness about your brand, look no further than Facebook video ads. Video ads are eye-catching, compelling, and are effective even on a minimal budget. These types of ads work so well because they play automatically in the news feed. If your video is … Continue reading How Facebook Videos are Changing How We Advertise Online
by Alice ChenOctober 24, 2016 Michael Aldrich first introduced the concept of online shopping back in 1979 – and online shopping has grown at a steady pace since then. In 2014, 76% of Canadians shopped online. eCommerce sales grow 10% each year in the US alone and 19% worldwide. Worldwide online retail sales are expected … Continue reading It’s Time for an Online Store
by Meg CabreraOctober 22, 2016 In the digital marketing world, more and more brands are now geared towards building a community. A community is a group of people engaging, sharing, and working toward a common goal. They are bound by similar interests, or thoughts. Brands like Disney and Red Bull have embraced this marketing initiative. … Continue reading How to Build an Online Community
