Jonathan Askew Last updated: 13 March 2022 Regardless of how big your business is, having a solid SEO (Search Engine Optimization) process in place is imperative. There are countless tools that help you achieve this and in this Ahrefs review, we’re going to look at how well they perform in what is now an extremely … Continue reading Ahrefs Review – Can This Keyword Research Tool Help Your Business?
Nick Saraev Last updated: 7 March 2022 SEMRush is one of the most popular (and highly respected) SEO software platforms available. It offers users all-in-one features and functionality, making it an invaluable tool for website owners and SEO professionals alike. With comprehensive content and on-page optimization, as well as detailed reports on website content, backlinks, … Continue reading SEMRush Review: Can This Keyword Research Tool Help Your Business?
Debra Murphy December 31, 2021 Keyword research is important to SEO and many types of marketing campaigns. So, before you launch a marketing campaign, spend time on researching topics for your content. If you aren’t doing that, you are missing out on data that can make or break your campaign. Doing keyword research seems easy, … Continue reading SEO Keyword Research – 10 Mistakes to Avoid
Kristen McCormick November 22, 2021 You need a keyword research tool. You think easy peesy and do the ol’ Google search. Then you see that there are PPC keyword tools and SEO keyword tooIs. Long-tail keywords and broad. Social media keywords. Questions. Prepositions. Tools with suggestions. Tools with SERP and site and competitive analyses… And … Continue reading The 18 Best Keyword Research Tools for Every Need (Free & Paid!)
Jeremy Durant November 9, 2021 Choosing the right keywords to include in your Search Engine Optimization (SEO) strategy requires combining an intimate knowledge of your industry with SEO best practices. Recently, we shared how to choose keywords with buying intent, which is critical if your purpose is to generate leads. In this post, we walk … Continue reading A 5-Step Process to Choose the Right Keywords for Your SEO Strategy
Jeremy Durant July 23, 2021 When a B2B company is devising an SEO strategy, target keywords must be the foundation. Yes, there are many components to a holistic SEO strategy like page speed, technical SEO, inbound links, and more, but if you are not targeting the right keywords, all other B2B efforts will be done … Continue reading SEO and Buying Intent: Finding Keywords That Convert
Mihai Serban February 4, 2021 Negative keywords allow you to prevent your ads from showing to people who use specific words or phrases. This provides a crucial layer of control to avoid unwanted impressions and clicks from queries that could trigger your ad but offer little or no value to your business. In this guide, … Continue reading Negative Keywords and How to Use Them
Jason Khoo October 20, 2020 Ranking high on the SERPs is a lot of work. It takes focused keyword research, competitive analysis, content building, targeted link building, and a whole lot of determination. Competing against the top players for the spots on the first page is the name of the game when it comes to … Continue reading Why Ensuring SERP Volatility is so Important for Keyword Research
3 Ways To Use Emotional Indicators In Keyword Research by Bailey Chancellor , Op-Ed Contributor, September 22, 2020 Do you really know how your target audience feels about your products or about topics related to your brand? digital It’s easy to understand how consumers search for various topics and the words they use to describe … Continue reading 3 Ways To Use Emotional Indicators In Keyword Research
Erin Jordan August 28, 2020 Google processes more than 40,000 search queries per second, according to recent estimates. You don’t need to know what every search query is, but you do need to know what searches are trending and what your specific audience is searching for. Using keyword research, you can tailor and optimize your … Continue reading Getting Started With Keyword Research