Paul MorrisJuly 18, 2015 Some of the core ‘wisdom’ being disseminated through the content marketing community is misleading, or downright wrong. The central idea that blogs are a great way of encouraging inbound leads is sound, but the ways in which we’re told to go about it aren’t always fully formed. At Superb Digital, we … Continue reading 3 Common Blogging Myths That Can Hamper Inbound Leads
Ron JohnsonJuly 5, 2015 Google has changed the rules of the game, so let’s stop worrying about SEO. Content is king. So if SEO (search engine optimization) is dead, so why do we even bother talking about this issue? These are still a few SEO myths going around – we will focus on the top … Continue reading 5 SEO Myths That Should Be Forgotten In 2015
Chris CancialosiJune 30, 2015 The rising awareness of the importance of organizational culture has given way to a host of new pundits and opinions on the topic. Many thought leaders today are talking about company culture as if it’s akin to capturing a unicorn. It carries a romantic and mythological appeal that makes it an … Continue reading 5 Myths About Organizational Culture Every CEO Should Know
James PotterJune 1, 2015 We often have people tell us how they think LinkedIn works and it is not always correct. There are a lot of myths about what it takes to make LinkedIn work so we have created a series of blog posts to dispel the most common myths we see. Myth #7: LinkedIn … Continue reading LinkedIn Myths: LinkedIn is Just a Super-Sized Job Board
Steve HammMay 29, 2015 There’s always a certain degree of uncertainty when it comes to search engine marketing. In this blog, we’re going to dispel two myths and reiterate a fact to help you with your marketing efforts: Myth: SEO tricks are more effective than content creation This may have been true back in 2008, but … Continue reading 2 Myths and 1 Fact Concerning Search Engine Marketing
Scott LambertMay 7, 2015 If you’re still holding on to old SEO practices, it may be time to rethink your strategy. Especially in light of the rapidly evolving Search Engine Optimization landscape with constant updates to algorithms such as March of The Penguin 2.1,Meet Google Hummingbird, and most recently Your Website Could Go Ghost On … Continue reading 4 SEO Myths You Should Ditch Now
James PotterApril 27, 2015 We often have people tell us how they think LinkedIn works and it is not always correct. There are a lot of myths about what it takes to make LinkedIn work so we have created a series of blog posts to dispel the most common myths we see. Myth #2: Bigger … Continue reading LinkedIn Myths: Myth #2: Bigger is Better: I Should Connect to as Many People as I Can
John OvromApril 17, 2015 I hate to be a skeptic here, but the majority of business partnerships end in a tragic falling out. There are an occasional few who make it work. I applaud their success! It takes dedication, open communication and a clear outline on roles and responsibilities to accomplish that. Typically entrepreneurs fall … Continue reading 5 Myths about Business Partnerships
Kim SpeierApril 13, 2015 Ecommerce marketing presents a unique set of challenges in comparison to brick and mortar stores. Even though consumers are doing more and more shopping online, there are still cases where we would prefer to walk into a store and actually see the item in person. This is a major hurdle for … Continue reading 5 Common Myths of Ecommerce Marketing
Jess CarsonMarch 24, 2015 As the world continues going digital, social media is becoming a common marketing tool for small and large-scale businesses. After all, the digital storefront is just as important as the physical storefront. But the science of social media is still developing and the best practices for the medium is an ever-evolving … Continue reading Let’s Talk About Social Media Marketing Myths
