Tag Archives: Know

Understanding Cross-Device: 3 Things Marketers Need To Know

Understanding Cross-Device: 3 Things Marketers Need To Know by Nicole Ron , Op-Ed Contributor, October 20, 2017 Today’s consumer is device- and channel-agnostic, and switches seamlessly from device to device throughout a given day. This Thanksgiving, for example, you may research a piece of jewelry on several different blogs from your smartphone before dinner, and … Continue reading Understanding Cross-Device: 3 Things Marketers Need To Know

What You Don’t Know About Website Design That’s Killing Your Results

Mark Simmons — October 6, 2017 Follow @mixeddigital — October 6, 2017 Website design and development is essential to the success of your business. Considering that there are billions of people online today, businesses can’t afford to have a sub-par website presence anymore. Even consumers who are familiar with your company locally will investigate online, … Continue reading What You Don’t Know About Website Design That’s Killing Your Results

5 Key Things to Know About Email Marketing for Ecommerce

Michael Ugino — September 28, 2017 — September 28, 2017 Most brick-and-mortar store shoppers find it annoying when a salesperson constantly shadows them. Even though it’s meant with the best intention, customers get uncomfortable when they know the salesperson is just trying to push a sale. Email marketing works similarly for ecommere companies. When you … Continue reading 5 Key Things to Know About Email Marketing for Ecommerce

Facebook, Instagram, Snapchat and LinkedIn Updates You Need to Know

Darnelle O’Brien — September 26, 2017 Follow @thekissagency — September 26, 2017 2017 has seen a stack of exciting updates from all the major social media platforms. Facebook, Instagram, Snapchat, LinkedIn, YouTube and Google have been responsive to evolving needs and quick to provide innovative solutions to improve user experience. With social media evolving rapidly, … Continue reading Facebook, Instagram, Snapchat and LinkedIn Updates You Need to Know

Do You Know the Newsjacking Trick for Getting Your Emails Opened?

Susan Tucker — September 26, 2017 Follow @getsusanmktg — September 26, 2017 nile / Pixabay Newsjacking allows you to piggyback a viral news story for massive engagement. Author and marketer David Meerman Scott coined the newsjacking term. He explains it as “the process of leveraging trending news to elevate your brand’s message.” This practice also … Continue reading Do You Know the Newsjacking Trick for Getting Your Emails Opened?