Brian Basilico August 26, 2021 I’m sure you’ve heard the saying, “Time flies when you’re having fun.” It’s really hard to believe I’ve been running my company for 20 years. I started B2B Interactive Marketing in 2001. As I look back, I have accumulated a lot of stuff, but a lot has changed over that … Continue reading Life Just Happens… While You’re Running Your Business
Paul Oestreicher August 25, 2021 “It’s nice to be nice to the nice.” That’s what the Frank Burns character said during an awkward social encounter in a 1974 episode of M*A*S*H. Even though a hypocritical, less than competent TV doctor delivered the line nearly 50 years ago, it still makes sense. Right? According to The … Continue reading Nice or Kind: What’s the Best Choice?
Lucy Spencer August 20, 2021 Values have become a focal point for forward-thinking companies. They feature on their websites, in their annual reviews, as well as being incorporated into their processes and practices. So why are values so important? Primarily, values say a lot about you and your business; they indicate what type of business … Continue reading Why Are Values Key to a Conscious Business?
Mitul Makadia August 9, 2021 Despite the positive impact of RPA on business, many entrepreneurs are still apprehensive about this technology. This post aims to educate you on the business benefits of Robotic Process Automation, which will help you embrace RPA. Towards the end of this post, you will realize that implementing RPA in business … Continue reading 7 Popular Benefits of RPA in Business
Kyle Gordon June 7, 2021 Protecting your business against current and future health and safety risks should be your company’s top priority. From dealing with COVID to protecting your workplace from potential security threats, you have much to consider. To guide your strategy in delivering a safer, healthier and overall better experience for your employees, … Continue reading 3 Questions You Need to Be Asking Yourself About Your Business
Karen Repoli June 3, 2021 Who doesn’t love automation? Shopping carts and membership sites automate your sales and content delivery. Email autoresponders automate relationship building. And calendar apps automate your schedule, putting an end to the frustrating back and forth of setting appointments. Not only does automation save you time, but it helps ensure quality … Continue reading 3 Strategies to Run Your Business Efficiently and Stress Free
Stella Lincoln May 23, 2021 Tracking your business has always been an important factor, but amidst the covid pandemic, it has become more crucial. In this era, where traditional businesses have turned into online businesses and everyone’s locked and working from home, it has become challenging for employers to track their employee performance and daily … Continue reading Digital Ways to Keep a Good Track of Your Business During Pandemic
Emmanuel Soroba May 12, 2021 An estimated 85% of people search for products online, whereas 67% are influenced by reviews. The internet has significantly changed our behavior towards how we buy things. Modern consumers want to see that a product has been endorsed by other people who are similar to them before even they would … Continue reading 6 Ways to Make your Business Stand Out Online
Ashley Sefferman April 30, 2021 Brands in the Business Services category faced diverse 2020 challenges. Some companies (like those focused on work collaboration or expense management) faced hurdles early on in the year that flattened as employees became more comfortable working from home. Brands focused on shipping faced challenges with cadences parallel to the impacts … Continue reading Engagement Benchmarks for Business Services Apps
Drew Cohen April 14, 2021 Revenue operations (RevOps) is quickly turning into the go-to route to boost operational efficiency and profit. Better yet, technology is making it possible to see higher returns than ever before. However, not all business leaders understand the nature of this new RevOps landscape and the best ways to use RevOps … Continue reading 4 Ways to Drive Operational Efficiency with Revenue Operations