Tag Archives: Keep

Shifting From Selling Services to Products: 13 Key Things to Keep in Mind

Young Entrepreneur Council — November 15, 2017 Follow @YEC — November 15, 2017 What advice do you have for entrepreneurs shifting their focus from selling services to selling products? Changing gears from selling services to selling products is challenging, as it requires more than a few changes. Here are some things you need to keep … Continue reading Shifting From Selling Services to Products: 13 Key Things to Keep in Mind

7 Ways to Keep Your Conference Relevant Year After Year

Sanjay Castelino — October 2, 2017 Follow @SanjayCastelino — October 2, 2017 We’ve all been there — bland conferences where attendees trudge through endless rows of booths, scan their tags dutifully, and feign interest in yet another predictable sales pitch. Those conferences bore and lose relevance quickly. However, there are best practices you can follow … Continue reading 7 Ways to Keep Your Conference Relevant Year After Year

It’s Hard to Keep an Entire Company Aligned. A Shared Futureview Could Be the Answer

Daniel Burrus — September 3, 2017 Follow @DanielBurrus — September 3, 2017 In speaking to audiences, I often point out my surprise at how little time we spend in business really thinking about the future. It’s easy to do when there are numerous tasks at hand. But, since it’s where we’re all going to be … Continue reading It’s Hard to Keep an Entire Company Aligned. A Shared Futureview Could Be the Answer

5 Writing Tricks That Will Keep Readers With Short Attention Spans Interested

Heather R. Morgan — August 18, 2017 Follow @HeatherReyhan — August 18, 2017 bluebudgie / Pixabay Ask any copywriter to name their biggest challenge today, and ten to one will tell you it’s writing for the ever-shrinking attention span. Whether we really do have shorter attention spans than goldfish, as the news tells us, or … Continue reading 5 Writing Tricks That Will Keep Readers With Short Attention Spans Interested