Joel Thomas — February 6, 2018 — February 6, 2018 Almost half of your potential customers say they will “gladly switch brands to use a coupon.” For mobile coupon users, it’s even worse; six in ten. Why those no-good, two-faced, traitorous customers! Right? Wrong: Customer loyalty isn’t a right. It’s an asset, which means you … Continue reading How to Keep Competitors From Stealing Your Sales
Kayla Sloan — February 4, 2018 — February 4, 2018 Maaark / Pixabay When you are a new business owner you have an energy and enthusiasm level that is hard for anyone else to match. You are excited about your new adventure and have tons of plans and projects you can’t wait to dive into. … Continue reading 5 Ways to Keep Your Business from Becoming Stagnant
Jessica Edmondson — January 30, 2018 Follow @jessicaedmon — January 30, 2018 So you’ve identified your referral sources, developed a recruitment strategy, created a sales enablement plan, developed a plan to enable referral sources, constructed a referral incentive strategy, and decided on your onboarding process, now it’s time to create a referral strategy to keep … Continue reading Referral Strategy: How to Keep Referral Sources Engaged
Annie Qureshi — January 11, 2018 Follow @annierqureshi — January 11, 2018 A few years ago, I was a project manager for a digital marketing agency in the United Kingdom. My scattered throughout five countries: the United Kingdom, the United States, Italy, Malaysia and India. I didn’t think that a company culture would form under … Continue reading 4 Ways to Keep Company Culture Intact with Your Remote Workforce
Julie Hansen — January 10, 2018 Follow @acting4sales — January 10, 2018 Ana_J / Pixabay I love snack size foods. They’re cute, they’re portable, and they create the illusion that I’m eating lighter. I say “illusion,” because I usually end up eating more than the equivalent of a full-size portion – especially if it’s a … Continue reading How Snack Size Presentations Keep Your Prospect Engaged
From putting customers first to sharing data, columnist Mike Sands lays out key goals every marketer should keep top of mind in 2018. Mike Sands on January 8, 2018 As I watched the ball drop on New Year’s Eve, I reflected on where I think we, as marketers, dropped the ball in 2017, and … Continue reading 3 resolutions marketers must keep to thrive in 2018
Choncé Maddox — January 2, 2018 — January 2, 2018 When you’re running a business, you know how important email marketing can be. It’s always recommended to start growing your list as soon as possible and do your best to maintain it in order to boost your business. That being said, one of the most … Continue reading How to Keep More Email Subscribers on Your List
Dave Brock — December 27, 2017 Follow @davidabrock — December 27, 2017 A colleague specializing in sales and marketing automation tools is fond of saying, “A fool with a tool is still a fool.” My variation of this is that often tools enable us to “Create crap at the speed of light.” Tools have a … Continue reading If A “Fool With A Tool Is Still A Fool,” Why Do We Keep Giving Them Tools?
Amanda Abella — December 22, 2017 — December 22, 2017 I make money as an influencer. Basically, that means I have an online brand and following and get hired for influencer work. “Influencer” is really just a 21st century word for a spokesperson. Influencer marketing is also taking over the internet. Brands are getting ready … Continue reading 3 Money Blocks That Keep You from Earning Money As An Influencer
David Kiger — December 6, 2017 Follow @davidkiger — December 6, 2017 Stock photo Positive vibes and fun events go hand-in-hand with the holiday season. It can also be a time when employees find themselves distracted at work, and perhaps looking ahead to some vacation time at year’s end. Business leaders will need to find … Continue reading Keep Employees Motivated During the Holiday Season
