Category Archives: Reddit

Reddit Introduces First-Party Measurement Tools

Reddit Introduces First-Party Measurement Tools by Laurie Sullivan  @lauriesullivan, August 24, 2023 Reddit has launched two first-party measurement tools — Reddit Brand Lift and Reddit Conversion Lift — which are intended to quantify the incremental impact and overall effectiveness of campaigns. The tools were introduced Thursday, along with the company’s internal analyses justifying their worth. The two … Continue reading Reddit Introduces First-Party Measurement Tools

A Reddit transcription community will shut down over a ‘lack of trust’ in the platform

A Reddit transcription community will shut down over a ‘lack of trust’ in the platform   Kris Holt   @krisholt A group of Reddit volunteers who transcribe media from other subreddits are shutting down their community, in part due to changes the company is making to its API. The community, r/TranscribersOfReddit, will close its doors … Continue reading A Reddit transcription community will shut down over a ‘lack of trust’ in the platform

Popular subreddits welcomed porn content to protest Reddit’s API changes

Popular subreddits plan to extend API protests indefinitely   Will Shanklin Moderators from popular Reddit communities say they plan to extend their blackout protests indefinitely. Many of the subreddits protesting the company’s API changes were initially scheduled to participate only from Monday to Wednesday this week. But the vow to extend the demonstration came after … Continue reading Popular subreddits welcomed porn content to protest Reddit’s API changes

Searches Rise For A Reddit Alternative Since API Charges Increased

Searches Rise For A Reddit Alternative Since API Charges Increased by Laurie Sullivan  @lauriesullivan, June 20, 2023 Data released Tuesday reveals that nationwide Google searches around an alternative to Reddit have risen by 127% since the platform blackout started. The findings, compiled by web-hosting experts at Hostinger, also found some states are more anxious for … Continue reading Searches Rise For A Reddit Alternative Since API Charges Increased

Reddit Contextual Keyword Targeting And Product Ads Launch

Reddit Contextual Keyword Targeting And Product Ads Launch by Laurie Sullivan  @lauriesullivan, June 9, 2023 Reddit on Friday introduces Keyword Targeting and Product Ads, two new Reddit advertising solutions aimed at supporting advertisers on the platform, as contextual advertising and product ad targeting continues to expand outside of search. Users on the Reddit platform contribute … Continue reading Reddit Contextual Keyword Targeting And Product Ads Launch