Catherine Hayden — April 3, 2017 — April 3, 2017 From important events like Women’s Day to silly ‘hashtag holidays’, there’s an occasion for just about everything on social media. While they’re not on traditional calendars, hashtag holidays are taken seriously online. Some create awareness around social and environmental issues, while others are just an … Continue reading Make the Most of the Holidays on Social Media
It’s February, and you know what that means — the holidays are just around the corner! Okay, maybe not, but columnist Dave Davies explains why now is actually the ideal time for SEOs to start preparing for holiday season 2017. Dave Davies on February 9, 2017 We all know that the holidays are fast … Continue reading It’s time to get ready for the holidays (Yes, really!)
Kaitlyn Hammond — January 12, 2017 — January 12, 2017 Holiday sales for any business can have a major impact on how the next year begins. Anticipating for the rush can sometimes leave small and big business with excess inventory and decisions to make with what to do with it now, as well as what … Continue reading Extra Inventory From the Holidays? 6 Ways to Use it Now and Plan for Next Year’s Product
by Jess Nelson, January 6, 2017 “Email marketing” and “online video marketing” comprised more than three-quarters of the online and digital activities of marketers, according to a month-long study by True Influence. The study suggests that email marketing was the most read-about and sought after marketing tactic among professionals in the industry during the … Continue reading Marketers Seek Email Info During Holidays
by Jess Nelson, December 12, 2016 Online shoppers are 68% more likely to open a retailer’s email during the holiday season than at any other time of year, according to a recent study from Adlucent. The digital marketing and intelligence company polled 571 U.S. consumers across 43 states that planned to shop online … Continue reading Consumers More Likely To Open Marketing Emails During Holidays
David Kiger — December 8, 2016 Follow @davidkiger— December 8, 2016 The holiday shopping season brings that odd combination of fun, exciting and stressful times. New small business owners may find the seasonal rush to be an eye-opening experience, one that has significant sales opportunities and potential for growth, but also filled with tricky situations. … Continue reading Customer Service is Crucial for Small Businesses During the Holidays
Julie Chomiak — December 6, 2016 — December 6, 2016 The holidays are a great reason to connect with your customers and show them a the personal side of your small business. Of course, every business is promoting sales, discounts, and limited-time offers, but there are softer ways to engage your clients without asking them … Continue reading Spread the Cheer! How to Blog for Business over the Holidays
Al Gomez — November 25, 2016 — November 25, 2016 The Holidays is just around the corner! In fact, some folks are shopping early, and many are already done with their wish lists. As the months grow colder, competition on social media to win more customers is just heating up. By now, businesses should have … Continue reading Deck the Web: Ingenious Social Media Tips for the Holidays!
Victoria Heckstall — November 25, 2016 Follow @wahmjourney91— November 25, 2016 The holiday season is a fantastic opportunity to take advantage of the increasing sales that hit practically every industry. People are in a good mood and they have money to spend. But your SEO must be in shape otherwise you’re not going to be … Continue reading How to Get Your Sites SEO In Shape for the Holidays
Elizabeth Marsten — November 24, 2016 — November 24, 2016 The holidays are nearly here, and PPC marketers are already in overdrive. As a rule of thumb, the holiday season means more impressions, more click-throughs and (hopefully!) higher conversion rates. However, there might be some paid search marketers out there who’re procrastinating and will dive … Continue reading Budgeting and Bidding Strategies for Paid Search During the Holidays
