by Laurie Sullivan, Staff Writer @lauriesullivan, November 22, 2016 Local targeting may prove more beneficial during the holiday season than some marketers realize. Data pulled from Verve shows that Black Friday shoppers are seldom willing to travel more than 10 miles, but it really depends on the type of store and what the consumer plans … Continue reading Location Behavior Could Drive Sales Online During Holidays
Tag Archives: Holidays
Organization is Key for Small Business Owners During the Holidays
David Kiger — November 18, 2016 Follow @davidkiger— November 18, 2016 Once the Halloween rush ends, many businesses shift into Thanksgiving-Christmas-New Year’s mode. (Some start even before the Halloween decorations get put away, which can induce “already?” grunts from consumers.) It’s a must for small businesses to plan ahead and take full advantage of the … Continue reading Organization is Key for Small Business Owners During the Holidays
Social Media Marketing Tips for the Holidays
Steve Hamm — November 17, 2016 Follow @maasprosrdu— November 17, 2016 Like many things, social media marketing can feel more stressful around the holidays. It doesn’t have to be, though. There’s no need to make any drastic changes to what you already do, just a few tweaks here and there. Here are some tips to … Continue reading Social Media Marketing Tips for the Holidays
Last-minute SEO for the holidays
Put off your 2016 holiday SEO strategy until now? While it may be too late to capture those big-budget keywords, columnist Dave Davies shows that there are still some tactics you can use to gain some SEO traction this holiday season. Dave Davies on November 17, 2016 So, you’ve procrastinated until mid-November, and now … Continue reading Last-minute SEO for the holidays
Optimizing Inventory During the Holidays – 5 Tips
Annie Bustos — November 15, 2016 Follow @TechBlocks— November 15, 2016 According to its 2016 Digital Insights Shopping Predictions, Adobe Systems Incorporated sees online sales increasing to $ 91.6 billion this holiday selling season. This dollar amount represents a massive amount of merchandise that must be constructed, inventoried, sold, and then shipped around the country. … Continue reading Optimizing Inventory During the Holidays – 5 Tips
Enjoy Your Holidays: 5 Ways to Manage Your Time This Season
Julie Chomiak — November 11, 2016 — November 11, 2016 As small business owners, time is your most valuable resource. You juggle so many responsibilities on a daily basis, which means every second truly counts. As the holiday season approaches, there is an even greater demand on your time. To successfully navigate the holiday season … Continue reading Enjoy Your Holidays: 5 Ways to Manage Your Time This Season
How to Make Your Ecommerce Shop Ready for the Holidays
David Wither — November 3, 2016 — November 3, 2016 As we all know, now that Halloween is past, it’s time to start thinking about the holiday season! In reality, I hope you’ve been considering it for longer, but it’s not too late to ensure your ecommerce store is ready for all of the great … Continue reading How to Make Your Ecommerce Shop Ready for the Holidays
7 Ways Successful Businesses Get Inventory Ready for the Holidays
by Paul Trujillo Follow @TruPaultxOctober 21, 2016 In the midst of the holiday season in December 2011, retailers around the world watched in horror as Best Buy told customers they didn’t have enough stock and had to cancel orders. Needless to say, the incident destroyed the company’s reputation and Best Buy never quite recovered. For … Continue reading 7 Ways Successful Businesses Get Inventory Ready for the Holidays
How to Predict Your Inventory Needs for the Holidays
by Christine Watts Follow @IOUFinancialOctober 18, 2016 As the weather starts to cool, merchandisers’ thoughts turn to Black Friday, the day after Thanksgiving, while online sellers are more interested in Cyber Monday, three days later. Then comes the whole Christmas shopping frenzy, and the post-Christmas bargain hunting. In all cases, getting your inventory right can … Continue reading How to Predict Your Inventory Needs for the Holidays
How to Keep Your Business Staffed Effectively Through the Holidays
by Christine Watts Follow @IOUFinancialOctober 8, 2016 While the holiday season is a joyous time, it can also be a stressful time for many small business owners. Not being properly prepared can leave an employer short-staffed and unable to handle the influx of business. On the other hand, owners who face a slow season during … Continue reading How to Keep Your Business Staffed Effectively Through the Holidays