Everyone is talking about generative AI, but that may not be the best place to start your AI journey. Carlos Hidalgo on December 4, 2023 Artificial intelligence. It is everywhere, or so it would seem. I was at a recent marketing conference and as I scanned the agenda more than half of the sessions, including … Continue reading Getting the most from your AI investment
By Shalene Gupta When “Connie,” 26, landed her first job out of college in 2020, she knew she wanted a raise. She was earning $60,000 in New York City as a consultant. Her first raise got her to $67,000, but she knew she’d have to switch jobs to get a substantial raise. “Everyone tells … Continue reading These Gen Z employees have discovered the secret to getting a bigger raise—switch jobs
By Harry McCracken November 01, 2023 On September 15, 2022, Adobe made an announcement that took the tech world’s breath away, yet somehow had a whiff of inevitability to it. The software behemoth, long known for its acquisitiveness, had agreed to buy Figma, the wildly popular web-based platform for interface design, for $20 billion. … Continue reading Figma’s future is about far more than design—or getting acquired
Fitbit is getting an AI chatbot that can tell you why your run sucked Google briefly teased the new Labs feature during its Pixel Watch 2 announcement. Malak Saleh Wed, Oct 4, 2023 Engadget At the ‘Made by Google Event’ in New York, Google teased a new “generative AI” feature that will be built … Continue reading Fitbit is getting an AI chatbot that can tell you why your run sucked
Are your exceptional marketing efforts going unnoticed? Explore how AI can help turn the tide in your favor. Theresa Kushner on September 25, 2023 “It was a great quarter,” the senior executive said as he raised his glass to toast the winning district sales manager. “You guys did me proud.” The company had just made … Continue reading Why you’re not getting credit for your marketing efforts — and how AI can help
By Michael Grothaus July 14, 2023 Though Threads has existed for barely a week, the new social media platform is by some measures already a resounding success for Meta. Within five days, Threads garnered 100 million users—the fastest-growing user base in history. But Threads also seems to be a win for brands, at least … Continue reading Top brands are getting more engagement on Threads than on identical posts for Twitter: report
By Nate Berg July 05, 2023 Offices may not be going extinct, but they seem to be getting smaller. Data from the commercial real estate services firm CBRE shows the average office lease square footage on a downward slide compared to before the pandemic. For some offices, this shift away from quantity is opening … Continue reading Offices are getting smaller, but they’re also getting nicer
By Kim Kelly June 15, 2023 Last week, an upstart digital publication called Business Outsider nabbed its first big White House scoop. Reporter Bryan Metzger didn’t have to lurk around the Rose Garden or muscle his way into a briefing room to get the story, though, because he and his coworkers—and a Biden administration … Continue reading 2023’s summer of strikes is scoring wins for workers—and its just getting started
By Jared Lindzon May 08, 2023 New technologies, economic uncertainty, and a desire for greater flexibility are pushing more Americans into self-employment, especially those that have historically faced greater barriers to starting a business. According to a recent study conducted by software company Gusto, there were 5 million new businesses created in the U.S … Continue reading U.S. entrepreneurship is increasing—and getting more diverse
By Marcus Collins May 02, 2023 Fans, tribes, neotribes, community, networks, cultures of consumption, and all the many monikers that go by different names all amount to the same thing: people. If you want to get people to move, then you must focus on people and their proclivity to connect. These connections, of … Continue reading Why the power of brands is getting more tribal
