Tag Archives: Facebook

Facebook & Instagram Now Offering Ads Targeted At Holiday Shoppers

The targeting will be based on people’s posting and interaction with posts containing holiday-related keywords. Martin Beck on November 20, 2015 Last minute shopping for holiday customers? There’s still time on Facebook and Instagram. The social network is rolling out a new ad-targeting segment to enable brands to zero in on people who are highly … Continue reading Facebook & Instagram Now Offering Ads Targeted At Holiday Shoppers →

How To Create Effective Landing Pages For Facebook Ad Campaigns

by Kelly Shepsko November 20, 2015November 20, 2015 You’ve most likely seen hundreds of ads that drive to landing pages in your Facebook newsfeed. There are some that you’re compelled to click on, and others, you have absolutely no interest in. What exactly differentiates effective landing page ads versus those that get lost in the … Continue reading How To Create Effective Landing Pages For Facebook Ad Campaigns →

Local Business? How to Use Facebook Graph Search for Targeted Advertising

by John Meyer November 18, 2015 Follow @johnameyerNovember 18, 2015 Facebook advertising can be a very powerful tool for your small business, but only if you do it right. Many small business owners are deeply confused about how to target the right audience, and without an understanding of what makes these ads work best, it’s … Continue reading Local Business? How to Use Facebook Graph Search for Targeted Advertising →

5 Examples That Prove Your Business Needs to Advertise on Facebook

by Laura Donovan November 17, 2015 Follow @thewordproNovember 17, 2015 Advertising has done a complete flip.  Newspapers are slowly stopping their print editions, the phone books are being sent to the recycling bin and AdWords can be above budget for most businesses. The Social Networks have the answer.  Most of the networks now offer affordable … Continue reading 5 Examples That Prove Your Business Needs to Advertise on Facebook →