VerticalResponse — January 1, 2017 Follow @VR4SmallBiz— January 1, 2017 When it comes to social media, small businesses lean heavily on Facebook. And with good reason: that’s where the customers are. The numbers are staggering. More than a billion people worldwide log into Facebook every day; 20 percent of all U.S. internet page views happen … Continue reading A Guide to Advertising on Facebook
Tag Archives: Facebook
How to Engage on Social Media: Facebook
Carol Stephen — December 29, 2016 Follow @Carol_Stephen— December 29, 2016 How to Engage on Social Media: Facebook Why Facebook? Love it or hate it, Facebook is big and impossible to ignore. It’s not the elephant or the room, it’s the elephant AND the room! At over one billion users, Facebook is the most popular … Continue reading How to Engage on Social Media: Facebook
SMB Marketers Favor Facebook Over Search For Holiday Season Campaigns
by Laurie Sullivan, Staff Writer @lauriesullivan, December 22, 2016 Despite all the negative publicity of fake news serving up in social sites, Facebook has managed to remain in the good graces of many marketers during the holiday season. One study cites the social site as the favorite media in which to run campaign ads. Findings … Continue reading SMB Marketers Favor Facebook Over Search For Holiday Season Campaigns
Brands Should Follow These 9 Tips To Harness Facebook Live
Adam Frankel — December 17, 2016 Follow @FrankelInteract— December 17, 2016 Earlier this year, Facebook introduced a new feature called Live. It allows Facebook users to connect to their followers in real-time via video. Click here to know more about this feature. Live is a powerful marketing tool. Candace Payne’s Chewbacca Mask video, created on … Continue reading Brands Should Follow These 9 Tips To Harness Facebook Live
3 Uncommon Ways to Leverage Facebook to Help Grow Your Business
Nathan Resnick — December 17, 2016 Follow @naterez94— December 17, 2016 Facebook has many integrated and valuable tools that we don’t come close to leveraging for our business. The popular forms of using Facebook are popular for a reason: it’s how Facebook makes money. Every time you use Facebook, whether personally or as your business, … Continue reading 3 Uncommon Ways to Leverage Facebook to Help Grow Your Business
6 Simple Steps to Lower Your Cost Per Facebook Fan
Dennis Yu — December 14, 2016 Follow @dennisyu— December 14, 2016 You probably know some people that endlessly brag about acquiring Facebook fans for pennies. Don’t listen to them. Sure, having a lot of fans is great, but how do you drive down the cost per fan while increasing the quality of fans? We had … Continue reading 6 Simple Steps to Lower Your Cost Per Facebook Fan
Facebook for Work: Can This Social Network Be Utilized As a Productivity and Internal Communication Tool for Channel Partners?
Olivier Choron — December 14, 2016 Follow @purechannelapps— December 14, 2016 Not so long ago Facebook announced it was making a move for a slice of the productivity market pie with their ‘Facebook for Work’ platform, appropriately named ‘Workplace’, which aims to improve communication within organizations as well as connecting different organizations together. This enables … Continue reading Facebook for Work: Can This Social Network Be Utilized As a Productivity and Internal Communication Tool for Channel Partners?
How to Make Your Facebook Cover Photo the Right Size
Azure Collier — December 13, 2016 Follow @azurecollier— December 13, 2016 Do you know the right Facebook cover photo size to make a great impression on your fans? Is your Facebook profile picture sized and styled to represent your business effectively? Use these tips to create the perfect cover photo and profile photo for your … Continue reading How to Make Your Facebook Cover Photo the Right Size
Amplify Your Inbound Reach with Facebook Paid Promotion
Samantha Ferguson — December 6, 2016 — December 6, 2016 On the surface, paid content promotion is a concept that seems to conflict with the inbound marketing methodology of, “If you build it, they will come.” This is true to some degree, but as we’ve discussed before there are some outbound strategies that complement inbound … Continue reading Amplify Your Inbound Reach with Facebook Paid Promotion
Boost Engagement On Your Facebook Posts [Infographic]
Brooke B. Sellas — November 24, 2016 Follow @madSMscientist— November 24, 2016 Facebook posts falling flat? Trust me, we’re all getting hit hard with falling analytics. We’ve been writing a lot lately about engagement levels — especially on Facebook — and what that means for brands. While things are definitely dire, you’re not doomed just … Continue reading Boost Engagement On Your Facebook Posts [Infographic]