Category Archives: Youtube Marketing Strategy

YouTube SEO For B2B: How To Optimize Videos For YouTube Search

YouTube SEO For B2B: How To Optimize Videos For YouTube Search by Dmitry Dragilev , Op-Ed Contributor, September 14, 2017 YouTube, the domain of video game-playing stars and endless reaction videos, works for consumer businesses. Just ask Michael Dubin, founder of Dollar Shave Club, who turned an irreverent video for cheaper razors into a $1 … Continue reading YouTube SEO For B2B: How To Optimize Videos For YouTube Search

4 Reasons Your Brand’s YouTube Videos Continue to Fall Flat

Arik Hanson — March 30, 2017 — March 30, 2017 You know what’s really interesting to me about YouTube? There are seemingly two worlds: The world of influencers and “user”-generated content The world of brand-generated content The former is engaging, interesting, educational and LOL-worthy. The latter is typically stiff, over-produced and typically includes countless marketing … Continue reading 4 Reasons Your Brand’s YouTube Videos Continue to Fall Flat