Tom Whatley August 1, 2021 Google Analytics 4 is the next generation of Google Analytics. For the first time ever, Google has rebuilt it’s platform from the ground up, transforming how data is collected to deliver holistic measurement across websites and mobile apps. Unlike previous upgrade iterations, GA4 is a brand-new product. This means starting … Continue reading The Definitive Guide to Google Analytics 4
Nicholas Shaw June 7, 2021 Having a great understanding of dead stock, and knowing what you can do about it, can help you get ahead of your ecommerce competitors. Ecommerce is a dog eat dog world where every penny counts, but our definitive dead stock guide will help you get the results you need. Just … Continue reading The Definitive Guide to Ecommerce Dead Stock
David Swift May 10, 2021 The definitive guide to reducing bounce rate. Accepting that your site has a high bounce rate is a little like accepting that maybe, just maybe, your child isn’t the best-looking kid in the playground. Sure, you think your precious little angel is just adorable (and just so we’re clear, we’re … Continue reading The Definitive Guide to Reducing Bounce Rate
Justin Weyant — May 17, 2019 — May 17, 2019 Three years ago, WordStream started an online chat feature for prospective advertisers and agencies using our free tools on our website. I was new to the SaaS industry, and I was going to be working on a new initiative that our former CEO Ralph Folz … Continue reading The Online Marketer’s Definitive Rulebook for Live Chat
Conor Bond — March 18, 2019 — March 18, 2019 Imagine: a dorm room at a large public university. It’s 4 o’clock in the afternoon on a crisp October Saturday. Gorgeous, brightly colored leaves are falling outside the window, patiently making their way to the damp grass with enough grace to make angels weep. Suddenly, … Continue reading The Definitive Guide to Ecommerce PPC on Google, Amazon, & Bing
Joydeep Bhattacharya — August 8, 2018 Follow @seoforu— August 8, 2018 The vast number of websites littering the Internet has spoiled people, and they’re prone to making faster judgment calls than before. “Don’t like what you see on this website? Try a different one” – that’s become the common mindset, and it leaves you with … Continue reading The Definitive Guide To Using Videos On Your Landing Pages
Allen Finn — June 13, 2018 — June 13, 2018 Determining your most profitable keywords and creating relevant ad groups, ads, and landing pages based on those keywords is crucial to succeeding in paid search. Doing so allows you to find potential customers who are searching for offerings just like yours. But unless you’ve got … Continue reading The Definitive Guide to Negative Keywords in 2018
Navneet Kaushal — December 31, 2017 Follow @navneetkaushal — December 31, 2017 As long as search engines exist, SEO isn’t going away. Sure, with advances in technology, best practices have changed over the years, but some are still unaffected. So where should you focus your SEO efforts on in 2018? Well, we all know that … Continue reading Definitive SEO Trends to Watch Out For in 2018
Shane Barker — July 17, 2017 Follow @shane_barker — July 17, 2017 You’ve learned all about micro-influencers, and how they can help you engage your target audience. You’ve also decided that Instagram is the best platform for launching your campaign because it’s where your target audience is. Now you want to launch an Instagram influencer … Continue reading A Definitive Guide to Targeting Micro-Influencers on Instagram
Marko Saric — April 28, 2017 Follow @MarkoSaric— April 28, 2017 In this guide, I’ll show you how to rank your blog on the top of the first page of Google’s search results. You’ll love it if you want to get more visitors from search engines. This post features everything you need to know about … Continue reading SEO 101: The Definitive Guide To Ranking Your Blog On Google’s First Page
