Ryan PinkhamFebruary 17, 2015 If you’re on social media, you know how rewarding it is to receive positive responses from your fans and followers. But have you also thought about how you can return the favor and show some love back? When it comes to building relationships on social media, a small gesture can make … Continue reading 7 Easy Ways To Show Your Customers Some Love On Social Media
Liz ZenzFebruary 12, 2015 In the spirit of Valentine’s Day, reflect on the rules that govern your relationships with those you care about, and apply them to your relationship with clients. Always follow up: if you promised to do something, do it earlier if possible. Let the customer know if you can’t keep an arrangement … Continue reading 6 Ways To Build Meaningful Relationships With Your Customers
Mark IrvineFebruary 11, 2015 If you’re new to AdWords, or you’re fulfilling your New Year’s resolutions to finally get a handle on your AdWords account, one of your first questions will be deciding how to leverage the search and display networks. While the Search network can be a great way to catch customers who are … Continue reading A Beginner’s Guide to Finding New Customers with Google Display Network Targeting
PrialtoFebruary 10, 2015 Even if Valentine’s Day isn’t at the top of your list of holidays to celebrate, your wife might feel differently about that. But Valentine’s Day is not just about celebrating your undying love for your spouse, you should also be thinking about your customers! I know what you are thinking. “But Valentine’s … Continue reading How a Virtual Assistant Can Make Your Customers Fall In Love With You All Over Again
Jordan ConFebruary 8, 2015 Just five years ago, would anyone have believed that it would be possible — and smart! — to buy something as personal and vital to your everyday wellbeing as eyeglasses completely online? The origin story of Warby Parker and how they defied conventional wisdom is well documented. They are a great … Continue reading Creating Loyal Customers and a Successful Business with Social Media – Warby Parker
Dale RobertsFebruary 6, 2015 This final blog in our five part series focuses on nurturing your network and being in service to your customers. Jill Rowley is a thought leader in the field of social selling. When she was a rep at Salesforce she would seek out content, read articles, summarise them into bullet points … Continue reading Nurture Your Network and Be in Service to Your Customers
by Brian Farrell February 3rd, 2015 Brian Farrell Brian Farrell is sales leader, author and social seller. He’s also the founder of FIND the CLIENT – a sales consulting organization providing interim sales leadership as well as training, recruitment & sales coaching for B2B sales organizations. One of the foundational copywriting strategies is to … Continue reading How To Tailor Copy To Customers In Different Stages Of The Buying Cycle
David AndersenFebruary 2, 2015 The first few months of the year are usually considered a bit of a depressing time. It’s dark, cold and gloomy outside, and most of us would rather just stay indoors until Spring arrives. For email marketers, it can be challenging to find the right approach for kicking off the new … Continue reading 3 Ways You Can Re-engage Your Customers Through Email Content
Jesse NessFebruary 2, 2015 Any successful business needs to attract customers, but the real challenge is ensuring that customers return to your store after they make their first purchase. By offering a reliable, enjoyable, and smooth shopping experience, consumers are more likely to remember your business. Check out our tips to help build loyalty and generate repeat business from your customers. Add Value In a competitive and digitally … Continue reading How to Get Customers to Come Back for More
Stephanie KaperaJanuary 21, 2015 As someone who is getting married in 2015, I’ve made a few observations recently about the state of the wedding industry; namely, that it’s ripe for disruption. The whole setup seems like something that might have worked a decade or two ago, at a time when people got married while they … Continue reading Case Study: How Startups Can Acquire Customers For Disruptive Products
