Pratik DholakiyaApril 3, 2015 The web provides us with a firehose of data and information. The data captured includes: How many visitors to your blog or website, the number of social media shares, what country they visited from and the list goes on and on and on and on! This explosion of data extends into … Continue reading 5 Cool Web Analytics Tools to Spy on Your Website Visitors and Customers
Warren KnightApril 1, 2015 Finding your target market through social media can be difficult at times, especially if you don’t know the right tools to use to find them. Before you can “find” your target customers online, you need to fully understand who they are. Who is interested in your product/service? What is their lifestyle … Continue reading How Do Social Networks Connect You With Your Target Customers?
Desmond PerrottoMarch 30, 2015 Offering email marketing to your customers provides you the ability to generate incremental revenue and grow your own business. Your VerticalResponse partner dashboard can assist these efforts. Whether you handle all the email marketing for your customers, or let them take the reins with their campaigns, use these three actionable tips to help … Continue reading 3 Ways To Set Your Customers Up For Sending Success
Amanda MunroeMarch 29, 2015 It’s the question that all PR pros dread when pitching a reporter about a client or trend: “Sounds interesting. Do they [client] have a customer I can talk to?” Ah, the elusive customer. This is the source that almost all reporters want for their story, especially journalists at business publications. For … Continue reading Getting Customers to be Your Champion
Ryan PinkhamMarch 27, 2015 You know that staying connected with your customers is crucial to growing your small business. You’re likely already investing valuable time and resources into marketing your business, and may be unsure about the results you are seeing. When you consider the high costs and uncertainty associated with traditional advertising methods and … Continue reading 5 Steps To Engage And Retain New Customers With Email And Social Media
Ryan VanDenabeeleMarch 23, 2015 Your website is the hub of your online marketing and sales, but it’s faltering. Website traffic is down, it’s not mobile friendly, conversions have flatlined, and photography is old, as a marketing professional you’ve come to the conclusion that it’s time for a website redesign. You’re about to start a project … Continue reading Website Redesign: Companies are From Mars, Customers Are From Venus
Digital marketers place a lot of emphasis on conversions – and for good reason. Conversions (or desired actions that you want your users to take, such as downloads or sales) represent success. But of course, success doesn’t end there. You’ve now created a relationship that needs to be nurtured if you want to guide … Continue reading How To Use Post-Conversion Engagement To Keep Your Valuable Leads And Customers
By asking new customers to share Pinterest links, Stitch Fix, Homepolish and Heather Cleveland Design gain insight they couldn’t get without the social bookmarking service. Martin Beck on March 10, 2015 Stitch Fix needs to know its customers well. Intimately well. Well enough to negotiate the tricky business of picking clothes for strangers without any … Continue reading How 3 Businesses Use Pinterest To Learn What Their Customers Covet
Blaise LuceyMarch 10, 2015 On average, how many banner ads do you see a month? Or a day? What about sponsored search results or emails from brands? If you’re like most people, you probably don’t know. Worse, you probably can’t even remember them. Digital marketing is broken. Marketers keep pushing the same messages through the … Continue reading Digital Marketing + Customers = Trust Issues [Infographic]
WishpondMarch 6, 2015 3…2…1 your contest is officially complete. You know who the winner is, and judging by the lengthy list of new leads in your database your contest was a great success. But to tell you the truth, your real work has just begun. What good is a list of new leads if you … Continue reading The 5 Follow-Ups You Need to Convert Contest Leads into Paying Customers
