by Steve Hamm November 9, 2015 Follow @maasprosrduNovember 9, 2015 Google, Bing, Yahoo, and other search engines use an algorithm to separate good content from bad content. The same algorithm separates good content from great/popular content. Your content is competing with rivals and unrelated companies for the same thing – a reader’s attention. Compete and … Continue reading Content Surges to the Top When Companies Inject These Tips
Tag Archives: Content
7 Time-saving Tips on Content Curation for Social Media
by Vasudha Veeranna November 9, 2015 Follow @http://drumup.io/November 9, 2015 Content curation is the cornertstone of your content strategy and is one of the defining factors that determine your brand’s visibility on social media. When you source stories from credible blogs and publications you will be able to make a lasting impact on your audience, … Continue reading 7 Time-saving Tips on Content Curation for Social Media
How Important is Pinterest to Your Content Marketing Strategy?
by Laura Noll November 8, 2015 Follow @marketmoxNovember 8, 2015 When it comes to content marketing, Pinterest pulls rank as one of the more powerful tools for sharing what you’ve created. For brands, that means growing your Pinterest following and engaging in the community can provide exceptional value to your business. In recent months, Pinterest … Continue reading How Important is Pinterest to Your Content Marketing Strategy?
Study: The Content That Compels People to Buy
Contributor Nathan Safran reveals key findings from a study by Blue Nile Research on which content types are most likely to appeal to consumers during the buyer journey. Nathan Safran on November 6, 2015 The internet has deeply and thoroughly affected the way consumers research and buy. E-commerce is rapidly growing and has been a … Continue reading Study: The Content That Compels People to Buy
Content Marketing Done Right: 8 Examples You Can Learn From
What makes content marketing truly great? Columnist Pratik Dholakiya shares some characteristics of successful campaigns so that you can implement them in your own. Pratik Dholakiya on November 5, 2015 More than 85 percent of brands use content marketing. But less than half think they’re any good at it. Why? Because content marketing makes you … Continue reading Content Marketing Done Right: 8 Examples You Can Learn From
B2B Video Content Marketing: Stay Focused To Succeed
William YatesNovember 5, 2015 There is little doubt that video marketing is grown up, and still growing in the business to business (B2B) sector, with the use of video content marketing increasing by 8% to 58% in 20141. And during this period marketers have reported that video now delivers 70% more conversions than any other … Continue reading B2B Video Content Marketing: Stay Focused To Succeed
3 Game-Changing Ways to Think Like a Content Marketer in PPC
Margot da CunhaNovember 5, 2015 When you picture a paid search marketer you likely envision a mathematical, keyword-researching data genius who creates campaigns with the flick of her wrist and pulls Google Analytics reports in her sleep. On the other hand you might envision a content marketer as an artistically blessed writer whose eloquent way … Continue reading 3 Game-Changing Ways to Think Like a Content Marketer in PPC
International SEO: How to Fix & Prevent Duplicate Content Issues
By Shane Barker November 4th, 2015 International SEO is becoming increasingly important for online companies to meet their ultimate aim of growth. Due to the Internet, expanding your business to any country in the world is fortunately a click away. All you need is an optimized website that caters to audience across national borders. However, doing … Continue reading International SEO: How to Fix & Prevent Duplicate Content Issues
B2B Marketers: 4 Ways To Drive Results Using LinkedIn Content
Andy BeoharNovember 3, 2015 B2B marketers know that LinkedIn is a powerful tool for promoting business content. With over 380 million members using the platform, LinkedIn provides a vast network of professionals with whom you can share business insights and product posts, but it’s important to make sure that your efforts are driving results. Below, … Continue reading B2B Marketers: 4 Ways To Drive Results Using LinkedIn Content
Content Re-packaging: How To Finally Make Your Content Strategy Work
By Ann Smarty November 3rd, 2015 We live in a crazy world… We live in the world where everything has already been written and it’s impossible to be the first to break any news or simply write about anything. How do you make your content marketing meaningful without creating a copy of a copy? Content … Continue reading Content Re-packaging: How To Finally Make Your Content Strategy Work