May’s HubSpot updates focused on making AI an active participant in your work, not just a tool you prompt. By Tyler Samani-Sprunk Published on July 7, 2026 From Breeze drafting documents and emails to an agentic automation builder that hints at where HubSpot is heading, roughly half of this month’s top updates are … Continue reading HubSpot’s May 2026 updates: Breeze gets serious, automation gets smarter, and your data gets cleaner
Category Archives: HubSpot
HubSpot reverses course after customers reject data sharing
Beyond the backlash lies a bigger issue for marketers: when vendors need customer data for their products, who captures the value? By Constantine von Hoffman Published on July 7, 2026 On July 1, HubSpot announced new terms of service that allowed the company to take enrichment data from one company and use it … Continue reading HubSpot reverses course after customers reject data sharing
HubSpot’s Warmly deal points to the next generation of CRM
HubSpot’s acquisition shows CRM platforms are evolving from customer databases into AI systems that identify buying intent and take action. By Constantine von Hoffman Published on July 1, 2026 HubSpot’s acquisition of Warmly (August 07, 2026) is another example of CRMs evolving into systems that identify buying opportunities, recommend the next step, and … Continue reading HubSpot’s Warmly deal points to the next generation of CRM
Customer portals, more AI in HubSpot’s April update
April’s HubSpot updates focused on reducing friction for your team and your customers. Here’s what you need to know. By Tyler Samani-Sprunk Published on June 3, 2026 “`html “` From a self-serve billing portal to AI that lives in Slack, HubSpot’s April 2026 releases push the platform deeper into the day-to-day workflows that … Continue reading Customer portals, more AI in HubSpot’s April update
15 HubSpot updates from March 2026 managers and admins need to know
The March updates focus on giving teams more flexibility, more precise control over automation and timing. By Tyler Samani-Sprunk Published on April 24, 2026 The March 2026 HubSpot updates are all about flexibility, especially in how your automation and data actually work. Across workflows, timing logic, and CRM management, many of the changes … Continue reading 15 HubSpot updates from March 2026 managers and admins need to know
HubSpot rebrands its flagship conference
After declaring the inbound strategy dead last year, HubSpot renamed its annual conference to something much less limiting. By Mike Pastore Published on April 8, 2026 Marketers who put their inbound strategy on the shelf in the past year can now put their Inbound conference mugs and SWAG alongside it. HubSpot renamed its … Continue reading HubSpot rebrands its flagship conference
HubSpot moves to outcome-based pricing for some Breeze AI agents
HubSpot bets customers will be more likely to deploy its AI agents if they only pay when the agent does its job. By Mike Pastore Published on April 2, 2026 HubSpot announced today that it is moving to outcome-based pricing for two of its Breeze AI agents, effective April 14, 2026. The pricing change … Continue reading HubSpot moves to outcome-based pricing for some Breeze AI agents
15 HubSpot updates from February 2026 you don’t want to miss
The February updates expand AI capabilities, improve campaign attribution and remove several long-standing friction points inside HubSpot. By Tyler Samani-Sprunk Published on March 20, 2026 Last updated on March 20, 2026 The February 2026 HubSpot updates bring a mix of long-requested functionality and meaningful improvements to AI-powered tools. Some updates make HubSpot … Continue reading 15 HubSpot updates from February 2026 you don’t want to miss
HubSpot supercharges its media engine by buying Starter Story
By acquiring the profitable, YouTube-first entrepreneur brand, HubSpot is expanding its audience machine and doubling down on media as a demand generation strategy. By Constantine von Hoffman February 23, 2026 HubSpot is doubling down on its media strategy. On Monday, HubSpot Media, the in-house media arm of the CRM and marketing automation company, … Continue reading HubSpot supercharges its media engine by buying Starter Story
The HubSpot updates you don’t want to miss from January 2026
How do cleaner workflows, smarter segments and less manual cleanup sound to you? By Tyler Samani-Sprunk February 20, 2026 The most impactful HubSpot updates from January 2026 focus on removing friction from everyday HubSpot work. Here’s what stood out to us. HubSpot kicked off 2026 with a batch of updates that feel intentionally … Continue reading The HubSpot updates you don’t want to miss from January 2026