Karen Repoli May 12, 2021 If you’re an entrepreneur, you already encounter numerous relationships on a daily basis: with your business vendors; with your contract workers or employees; with your customers; with your prospective customers; and with your connections on social media. In fact, it’s nearly impossible to run any kind of profitable business without … Continue reading Implement These 3 Tips to Build Successful Business Relationships
Angela Hausman, PhD May 7, 2021 Driving traffic to your website is one thing, but you also need to ensure potential customers stay there when they arrive; ultimately working to convert visits into sales and customers into repeat customers. Their experience on your website, called a user experience (UX for short) reflects their customer journey … Continue reading Convert Visits into Sales: Build Awareness and a Great UX Design
Mary Lister May 3, 2021 First, it was Instagram adding IG Stories. Then Facebook did it. Now…LinkedIn Stories? For why?! Well, because why not? The more ways to share what you or your organization is doing in a fun and engaging way, the better. The most popular professionals on LinkedIn regularly speak to best practices … Continue reading How to Build Your Brand with LinkedIn Stories: 7 Ideas & Tips
Angela Hausman, PhD April 15, 2021 In today’s digital marketing landscape, a website is an indispensable business tool. It serves as the face of your brand on the internet – a place where your potential customers learn more about your business, its services, and products. When you build a killer website, you not only attract … Continue reading 7 Tips to Build a Killer Website to Support Your Business
Marika Zinca April 12, 2021 2020 had an important lesson for publishers: relying on multiple income streams can be a lifesaver. With email monetization, you gain an additional source of revenue for your business. And, because you’re using a digital asset you already have, getting started is simple. If you’re a publisher looking for new … Continue reading Build Resilience with Email Monetization – Newsletter Publishers’ Ace in the Hole
Aileen Ott April 8, 2021 Many small business owners apply for funding to cover operating expenses or support their growth, only to discover that they cannot qualify because of a lack of business credit or poor business credit. When you’re focused on day-to-day operations and seizing opportunities to grow, it’s easy to forget about building … Continue reading How to Build Good Credit for Your Business
Angela Hausman, PhD April 7, 2021 You worked hard to build your website. You created a mobile-friendly website, published new content over the months and years since launch, and followed SEO best practices. Despite your best efforts, however, you now find traffic to your website stagnating. How do you drive visitors to your website? That’s … Continue reading Drive Visitors to Your Website: 7 Tips to Build Your Traffic
Angela Hausman, PhD March 29, 2021 Choosing a website hosting service for your new website or changing up your existing website hosting is an important decision that isn’t easily undone if you discover you made the wrong choice. Switching to a new host means you lose any pre-paid fees for hosting (in many cases, although … Continue reading Website Hosting 101: 6 Things to Consider Before Your Build a Website
Angela Hausman, PhD March 24, 2021 With the world becoming increasingly web-based crafting a great website is critical for business success. You need an amazing website that’s mobile-friendly, offers a superior customer experience, drives traffic toward conversion with the right offers, and contains valuable content that’s updated consistently for proper SEO (search engine optimization). Developing … Continue reading Crafting a Great Website: Tips to Consider as You Build Your Brand
Matthew Russo March 18, 2021 There continues to be a disconnect between the digital and physical operations of most businesses. The pandemic has accelerated the adoption of technology that brings these worlds and datasets closer together, but there is still a large divide for many organizations. For example, most restaurants, grocery stores, QSRs, and retailers … Continue reading How to Build a Digital Commerce Flywheel
