Laura HollarNovember 4, 2015 Return on Investment is incredibly important, and when it comes to soft marketing tools like Facebook and Twitter, it’s easy to think that putting up a link and a bit of text would get your followers from your page to your website and buying. But social media is, and has been, … Continue reading How to Get Better Engagement on Facebook and Twitter
Brent PohlmanOctober 31, 2015 So many emails to unsubscribe from Over the last few weeks, I have really worked to clean up my professional email. Sadly, I am one of those people who signed up for subscriptions to various blogs and news services and read a few articles here and there but was overwhelmed by … Continue reading Subscribing to Emails – A Better Option
Corey McCarrenOctober 31, 2015 As a marketer, you know you should be on Instagram, but starting with zero followers and new types of content can be daunting for an already busy professional. Fortunately, there are many tools which can make it easier for you to earn followers, discover influencers, and manage content. Here are some … Continue reading 5 Tools To Be A Better Marketer On Instagram
Wendy MarxOctober 29, 2015 If you’ve been reading up on your digital marketing blogs, you’re likely to have come across the seemingly unending debate over which video host tops the online marketing totem pole. What’s most effective for B2B content marketing? What looks the best? What will provide the greatest ROI? In the end, it … Continue reading YouTube vs. Vimeo: Which Is Better for B2B Content Marketing?
Gabriel BristolOctober 29, 2015 According to the U.S. Small Business Association, nearly 540,000 new small businesses start each month. While half of these new ventures will celebrate a five-year anniversary, 70 percent of them will fail within 10 years. While much has been made about a difficult economy over the last eight years, the fact is … Continue reading The 4 Pillars Of Better Leadership
Christopher Jan BenitezOctober 26, 2015 The challenge that most e-commerce shops encounter is accommodating customers from all over the globe to purchase from them. There are different factors that must be considered by online shop owners to ensure that customers from all over the world can buy their goods without having to deal with certain … Continue reading How You Can Provide All Customers With a Better ECommerce Shopping Experience
Carol StephenOctober 23, 2015 Why a Zombie Apocalypse Would be Better Than Having an Old School Social Media Manager We’ve all heard about why it’s a fabulous idea to have an old-school social media manager. But who ever talks about the downside? Nobody, that’s who! And who compares it to a Zombie Apocalypse? Nobody again! … Continue reading Why a Zombie Apocalypse Would be Better Than Having an Old School Social Media Manager
Success in digital marketing often depends on a number of factors, so it can be difficult to give clients definitive answers to their questions. But columnist Matt Umbro believes we can do better — here’s how. Matt Umbro on October 21, 2015 Within the digital marketing world, one of the most common answers you will … Continue reading Stop Saying “It Depends” And Give Better Answers
Maren HoganOctober 20, 2015 Who doesn’t want a better career? We all do or at least half of us. 52.3% of those who were surveyed by the Conference Board, the New York-based nonprofit research group claimed they are unhappy at work according to a recent report. People take a look at their lives and realize … Continue reading Defining Your Motivators for a Better Career
Michael WightOctober 20, 2015 The landing page is a page on your website which serves as a portal to further interaction between you and the visitor. How effectively it serves the visitor’s needs will determine whether the visitor will become a customer or will simply move to another website. Anybody that visits your page usually … Continue reading 5 Must-Read Tips for Better Landing Pages
