by Nicola Santiago February 4, 2016 Follow @tuningforkeFebruary 4, 2016 So you believe in the power of social media and you are trying to stay the course. Your content is on target, and you post with a regular frequency. And yet no one is liking, sharing or commenting on your posts! Why? There’s no question … Continue reading “I See, I Like, I Never Come Back.” Facebook Engagement Getting You Down?
Tag Archives: back
How Webmasters Can Get Their Twitter Share Counts Back
by Brian Lang February 3, 2016 Follow @sbizideasblogFebruary 3, 2016 Last year, Twitter made a controversial decision to shut down the API that allowed most Twitter buttons to display tweet counts on their web pages. Many webmasters and social media managers expressed their frustration and protested the decision, but Twitter still decided to shut down … Continue reading How Webmasters Can Get Their Twitter Share Counts Back
2016 Content Marketing for Small Businesses: Back to Basics
by Suzanne Hoenig February 3, 2016February 3, 2016 In our expert roundup to ring out the old year and bring in the new, we talked to thought leaders in the field of content marketing about their predictions for this year. Now we’re going to spend a little time parsing all that good insight into actionable … Continue reading 2016 Content Marketing for Small Businesses: Back to Basics
Why I’ve Cut Back My Resources on Social Media
by Brent Pohlman January 31, 2016 Follow @brentpohlmanJanuary 31, 2016 Everything I read these days indicates that companies are increasing their social media budgets. However, if you read closely, these people are not the people in the trenches. Most of them are consultants who are trying to show people the overwhelming value of social media. … Continue reading Why I’ve Cut Back My Resources on Social Media
We’re Bringing Simple Back
by Adam Fout January 8, 2016January 8, 2016 I want you to imagine a house, a house that contains everything you own. …might be a pretty big house… Might be tiny (mine’s pretty tiny). This is a magic house, so it’s as big as it needs to be to hold all your things. Car, boat, … Continue reading We’re Bringing Simple Back
How Marketing Can Use Big Data To Win Back Users
How do you win back lost customers? Columnist Josh Todd reveals some key strategies for using your data to engage with users and invest in the right customer. Josh Todd on December 30, 2015 When marketers talk about “win back” strategies, they are usually referring to campaigns created to get churned customers to re-engage. However, … Continue reading How Marketing Can Use Big Data To Win Back Users
Manual Penalty Recovery: From 10,000 Organic Sessions Per Day to 1,000 And Back
by Nick Eubanks December 10, 2015 Follow @nick_eubanksDecember 10, 2015 This article is a case study on how we did a Google penalty assessment and a penalty recovery for one of our clients that had a steady 10,000 organic sessions per day and went to under 1000 in one day due to a site-wide Manual … Continue reading Manual Penalty Recovery: From 10,000 Organic Sessions Per Day to 1,000 And Back
Double Your Bottom Line: How Giving Back Boosts Business
by Vicki Escarra December 1, 2015December 1, 2015 The holiday season is a time when many companies donate to charities, both to highlight their values and commitment to improving lives and to ensure a charitable tax deduction before the end of the year. With the economy continuing to struggle, you might think you can’t afford … Continue reading Double Your Bottom Line: How Giving Back Boosts Business
Is Your On-Site SEO Strategy Losing Focus? 3 Ways To Get Back on Track
by Ian Mills November 14, 2015 Follow @magicdustNovember 14, 2015 The field of SEO is constantly changing and evolving. Algorithms get updated, search patterns get more sophisticated, and the marketplace gets more crowded with competitors. It’s a tough landscape, and one that requires a keen attention to both strategic planning and tactical action. With so … Continue reading Is Your On-Site SEO Strategy Losing Focus? 3 Ways To Get Back on Track
How You Lost Your Engaged Employees…and How to Win Them Back
by Meredith Falb November 8, 2015 Follow @WorkStrideNovember 8, 2015 Every employee starts out wanting to perform well and become an active contributor to the company. However, as a 2014 Gallup poll revealed, 51% of employees in the United States were still “not engaged” and 17.5% were “actively disengaged.” Many companies are grappling with this … Continue reading How You Lost Your Engaged Employees…and How to Win Them Back
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