Tag Archives: Aren’t

What Employees Aren’t Learning From Onboarding & Training

Erika Trautman — November 4, 2016 Follow @raptmedia— November 4, 2016 In a changing workforce dominated by digital transformation, an employee’s ability to learn and continue to develop professionally is crucial to their loyalty to a company or organization. Effective job training and professional development are not only prerequisites for long-term advancement, but they’re also … Continue reading What Employees Aren’t Learning From Onboarding & Training →

When Demographics Aren’t Enough: How to Identify Your Ideal Customers

by Bob Apollo Follow @bobapolloSeptember 27, 2016 Traditional market segmentation is usually based around the core demographic attributes of company size, sector and location: for example, we might choose to target medical equipment companies turning over £100-250m located in the South East of England. But, as many sales organisations have learned, this simple approach to … Continue reading When Demographics Aren’t Enough: How to Identify Your Ideal Customers →

Why Comparison Shoppers Aren’t Converting for You (and How to Fix It)

by Shanelle MullinAugust 26, 2016 The grass is always greener on the other side of the fence, right? That’s the mentality of comparison shoppers. If they look hard and long enough, they will find a better value. If they don’t look around, they’ll miss out on greener grasses. Today, the term “comparison shopper” describes the … Continue reading Why Comparison Shoppers Aren’t Converting for You (and How to Fix It) →