Category Archives: eCommerce Trends

What’s Bringing Your eCommerce Reputation Down and How to Fix It

Anand Srinivasan — September 28, 2018 Follow @anand_sriniv — September 28, 2018 The average conversion rate of an eCommerce store varies between 2% to 4% depending on the source of traffic, user’s device and your industry. The conversion rate is likely to be lower on a mobile device like smartphone and higher on desktops. According … Continue reading What’s Bringing Your eCommerce Reputation Down and How to Fix It

How to Cash in on eCommerce Personalization Trends

Nicole Blanckenberg — February 22, 2018 Follow @https://twitter.com/NicoleBlancken — February 22, 2018 One of the biggest eCommerce trends we will see this year is the shift to more personalization. When you look at the numbers, it’s hard to deny. Let’s look at the personalization stats: According to Accenture, 81% of consumers want brands to understand … Continue reading How to Cash in on eCommerce Personalization Trends

The Pros and Cons of Launching an Ecommerce Website For Amazon Marketplace Sellers

Jeff Cohen — March 6, 2017 — March 6, 2017 Many online sellers start out with Amazon as a single distribution channel. After all, Amazon is making it easier and easier for entrepreneurs to start a physical product business. To oversimplify it, all you need to do is find a product, list it for sale, … Continue reading The Pros and Cons of Launching an Ecommerce Website For Amazon Marketplace Sellers