Columnist Wesley Young of the Local Search Association discusses the growth of the mobile wallet and its impact on local businesses. Wesley Young on December 8, 2014 2014 has been a big year for mobile payments. With the introduction of Apple Pay, mobile payments are becoming increasingly popular and are receiving more exposure than … Continue reading SMBs Should Jump On The Mobile Payments Train In 2015
Tag Archives: 2015
Create New Social Media Rules For 2015
Chel Wolverton December 8, 2014 In 2007, marketers new to the social media game were seeking clear cut guidelines for how to get started on their own social efforts. To give those marketers a “social media rules” book, we looked back to an oldie but goodie: the 80/20 rule, this version existed way before … Continue reading Create New Social Media Rules For 2015
Your 2015 Strategy: The First Step
Rachel Parker December 4, 2014 “… the, uh, the 2015 Content Marketing Strategy? Uh, yes sir … I have it around here somewhere … will send it over as soon as it turns up …” [STARES BLANKLY INTO SPACE AS PANIC SLOWLY CREEPS IN] Sound familiar? Sure, in a perfect world, we would have … Continue reading Your 2015 Strategy: The First Step
Top 4 eBilling Tips for 2015
Michelle Van den Bergh December 3, 2014 If you implemented your eBilling solution a while ago and it’s been running smoothly ever since, you probably don’t feel the need to review it – right? Not so fast… First read my tips below – you may want to adjust your 2015 strategy accordingly. Here are my … Continue reading Top 4 eBilling Tips for 2015
What Must Change In Social Media Marketing For 2015
Leslie Hughes December 3, 2014 This past year, I’ve re-connected with several friends I used to have frequent conversations with on Twitter. We all agree that this medium has changed significantly in a few short years. When many of us began adopting Twitter in 2007/2008, we collaboratively found a collaborative group of “strangers” who … Continue reading What Must Change In Social Media Marketing For 2015
The State Of Digital Marketing In 2015
Planning ahead for 2015? Don’t miss these key trends in digital marketing, as examined by columnist James Green. James Green on December 1, 2014 The digital marketing industry is experiencing a major transformation. The current state of digital is directly tied to data. Data are everywhere, informing marketers about audience interests, consumer intent, and … Continue reading The State Of Digital Marketing In 2015
How To Use Analytics To Build Your 2015 Marketing Plan
Christopher Penn November 30, 2014 As marketers, PR professionals, and advertisers begin to wind down the year (save for those in retail who are firing on all cylinders right now), one of the top things you’ll focus on in 2014 is reviewing the numbers. There will be countless Powerpoint slide decks of charts, graphs, … Continue reading How To Use Analytics To Build Your 2015 Marketing Plan
Digital Marketing Trends for 2015
Dr. Mark Camilleri November 28, 2014 As 2014 is winding down, it’s time for businesses to start planning their marketing strategy for next year, in a context where the business scenario is continuously changing at the speed of technology. Firms ought to adapt themselves to online marketing, whether they like it or not . Many … Continue reading Digital Marketing Trends for 2015
10 Video Marketing Trends for 2015 [Infographic]
Agu de Marco November 26, 2014 With the growing popularity of mobile devices and rapid development of social networks supporting video content, video marketing is gaining ground and becoming a prominent tool for engaging online audiences. Short-form and highly-interactive videos are here to stay and more social networks like Facebook are competing with YouTube to … Continue reading 10 Video Marketing Trends for 2015 [Infographic]
7 Website Design Trends To Watch In 2015
Jessie-Lee Nichols November 26, 2014 The end of the year is coming and that means your inbox will be flooded with “best of” and “trending” posts. I know, I know, it’s not even Thanksgiving. BUT, when it comes to what’s trending, you don’t want to be caught trying to plan big changes at the … Continue reading 7 Website Design Trends To Watch In 2015
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