Choncé Maddox — December 11, 2017 — December 11, 2017 stux / Pixabay One of the reasons why I enjoy freelancing so much is because I can choose my own clients and work with several if I please. Freelancing can seem more secure because instead of just having 1 job you work with several different … Continue reading How to Manage Multiple Freelance Clients
Daily Archives: December 17, 2017
8 Ways to Increase Employee Engagement This Holiday Season
Katie Edwards — December 11, 2017 — December 11, 2017 StartupStockPhotos / Pixabay It’s December and the holidays are fast approaching. Whether you celebrate Christmas, Chanukah, Kwanza, Yule, or any other holiday, it’s great to get into the spirit and. Here are 8 ways to improve employee engagement this season. 1. Set up holiday decorations. … Continue reading 8 Ways to Increase Employee Engagement This Holiday Season
Social Media is a Marketing Channel, Not a Strategy
Angela Hausman, PhD — December 8, 2017 Follow @MarketingLetter — December 8, 2017 I love teaching bright, young college students for a number of reasons, but one is that I learn a lot from them. This week, students are finishing up presentations on the marketing plan they developed, which gave me great insights on … Continue reading Social Media is a Marketing Channel, Not a Strategy
5 Strategies to Frame Your Buyer’s Website Experience
James Scherer — December 8, 2017 — December 8, 2017 There’s a way we’re supposed to do things, with ecommerce marketing. We’re supposed to create visual ads which show people how awesome our products are why they’re worth the price. Then we’re supposed to take the people who click on those ads and send … Continue reading 5 Strategies to Frame Your Buyer’s Website Experience
What Is the Cost of Video Production for the Web?
Lee Frederiksen — December 8, 2017 Follow @hingemarketing — December 8, 2017 In the past, professional-grade video has been an expensive proposition. Shooting, editing and production required specialized equipment and expertise. Now, you have many more options, from low-cost do-it-yourself video blogs to polished corporate overviews. Fortunately, advances in technology have made even professional videography … Continue reading What Is the Cost of Video Production for the Web?
How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands
Dmitry Dragilev — December 8, 2017 — December 8, 2017 There are five PR specialists for every one journalist. Add in all the non-PR agents sending pitches — like entrepreneurs, marketers, and ecommerce owners — and you can see why journalists are drowning in emails. Most of these emails are basically the same: “You should … Continue reading How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands
Email Blacklist: How to Tell If You’re on It (and What to Do If You Are)
Josh Slone — December 8, 2017 — December 8, 2017 Landing on an email blacklist can be like purgatory. In this post we share how to handle it. I don’t watch much network T.V., but I was a sucker for the show Burn Notice. And, believe it or not, it relates to being on the … Continue reading Email Blacklist: How to Tell If You’re on It (and What to Do If You Are)
Facebook End-of-Year Trends: What to Watch Out For
Jana Christoviciute — December 8, 2017 — December 8, 2017 geralt / Pixabay Running your Facebook advertising campaigns at the end of the year can be challenging, especially with so many e-commerce marketers running their own branding initiatives. Still, by looking at last year’s Facebook insights, we can better understand auction dynamics and allocate budgets … Continue reading Facebook End-of-Year Trends: What to Watch Out For
5 Things That Will Move Your Business To The Front Burner in 2018
Joseph Chukwube — December 8, 2017 Follow @Josephchukwube — December 8, 2017 The year is finally rolling to an end. Everybody is feeling the onrush of the festivities. Individuals are doing end of the year checks trying to find out what opportunities were justifiably utilized and which ones were outrightly missed. For businesses, however, it … Continue reading 5 Things That Will Move Your Business To The Front Burner in 2018
The Need To Know Social Media Trends For 2018
Warren Knight — December 8, 2017 Follow @warrenknight — December 8, 2017 We are heading into the last month of 2017, and the year has flown by. So much has happened in 2017, especially when it comes to Social Media Every year I like to talk about Social Media trends for the following year, just … Continue reading The Need To Know Social Media Trends For 2018