by Sahail Ashraf July 29, 2016 Follow @TalcontentJuly 29, 2016 Facebook is a funny old thing, and one of the funniest aspects of Facebook right now for brands is that even the most ‘up-and-coming’ brands are pretty much rocking it on the platform. The brands we are going to be looking at today are ‘up … Continue reading 5 Up-And-Coming Brands On Facebook And The Lessons We Can Learn From Them
By Haris Bacic|2016-06-28T08:03:14+00:00July 29th, 2016|SEO|1 Comment When it comes to doing search engine optimization (SEO) for your website, there are many factors to consider. In order for SEO to be successful, you definitely need a solid strategy and game plan. However, you also need a way to track all the work and progress so … Continue reading Best SEO Tools for 2016
by Annie Bustos July 29, 2016 Follow @TechBlocksJuly 29, 2016 IT and other business units are often oil and water. They might be combined together, but they don’t mix well and tend to keep to themselves. Companies that want to compete in the fast-paced digital world need to achieve IT – business alignment. What’s required … Continue reading 3 Common Goals for Achieving IT – Business Alignment
by Tukan Das July 28, 2016 Follow @tdasJuly 28, 2016 Social selling is at a crossroads. On one hand, there are hundreds of new, shiny social tools, the allure of big data, and promises of better, faster, smarter selling. On the other hand, the objective of sales teams hasn’t changed in decades: to generate more … Continue reading The Problem with Today’s Social Selling
by Nick Heer July 29, 2016July 29, 2016 It is common to overlook the social sharing counts on your pages when you’re moving from one domain to another or migrating to HTTPS, particularly on blog posts. Those little numbers beside the icons may seem trivial, but social proof remains a key indicator of reputability and … Continue reading Losing Your Social Sharing Counts Could Cost You
by Darleen DeRosa July 28, 2016 Follow @onpoint_llcJuly 28, 2016 Preparing employees to become future leaders requires a significant investment in terms of time and money. In the U.S. alone, corporations shell out upwards of 14 billion dollars annually on leadership development programs. The average spending per employee was approximately $ 1,500 in 2013, according … Continue reading Anatomy of a Successful Leadership Development Program
by Laurie Sullivan, Staff Writer @lauriesullivan, July 28, 2016 Marketers strive to understand the interests, needs and expectations of people that use Facebook and Instagram to plan their media spend, but measuring the effectiveness of cross-platform and cross-channel campaigns has been a bit of a challenge. When it comes to cross-platform measurement, 35% of advertisers … Continue reading Consider Cost Per Outcome When Optimizing Audience Buying On Facebook, Instagram
by Lucy Atkins July 28, 2016 Follow @LucyInfusedMJuly 28, 2016 Each businesses goals and ambitions are different, each will have a different ethos and milestones that they want to achieve across a set period of time. The aim of all digital marketing activities is to help your business achieve these goals, ideally taking your company … Continue reading Finding the Right Digital Marketing Agency For Your Business
by Madeline Boehmer July 28, 2016 Follow @madelineboehmerJuly 28, 2016 Driving customer loyalty can be an uphill battle, especially in a crowded marketplace with more empowered customers than ever before. Whether it be through mobile research to find the best reviews or word-of-mouth amplified by social media platforms, brands are spending more time thinking of … Continue reading Going Beyond the Discount
by Dave Brock July 28, 2016 Follow @davidabrockJuly 28, 2016 Often in understanding business leadership, people tend to focus on two extreme models of leaders. The first is the “It’s all about the numbers,” leader. Typically, these are portrayed as hard-charging, data-driven, task and goal focused, and sometimes ruthless executives. The other model is the … Continue reading Business Focused, But People Centric
