by Graham Jones July 29, 2016 Follow @grahamjonesJuly 29, 2016 Obviously, you want people to share as much of your website as possible. After all, sharing leads to greater visibility, increased traffic and, as a result, more business. Sharing also helps you gain greater search engine benefits, assisting in your ranking; the more people who … Continue reading Attracting the Right People is More Important Than Your Website Features if You Want Things Shared
Daily Archives: August 13, 2016
11 Advanced Tips To Be A Successful Digital Marketer
by Junaid Ali Qureshi July 29, 2016July 29, 2016 How effective is your digital marketing strategy? Would you consider yourself a successful digital marketer? If that question makes you feel queasy, you’re not alone. Digital marketing is hard to get right, and it’s changing every day. The only way to keep up with these changes … Continue reading 11 Advanced Tips To Be A Successful Digital Marketer
What’s Your Campaign Maturity?
by Majda Anwar July 29, 2016July 29, 2016 As a marketer, campaigns are the most important tools in the demand generation marketer’s toolkit. Campaigns enable us to engage, capture and nurture leads, ultimately translating them into revenue. Modern marketers understand that today’s customer is smart, and expectations are high for their campaign experience, but how … Continue reading What’s Your Campaign Maturity?
How your old content can help with SEO
Looking to get the most SEO value out of your content marketing efforts? Columnist Tamar Weinberg explains how to breathe new life into your content assets. Tamar Weinberg on July 29, 2016 at 1:50 pm As the volume of content on the internet continues to expand at jaw-dropping rates, it’s getting harder and harder to … Continue reading How your old content can help with SEO
How To Increase Your Reach And Impact On Social Media
by Disha Pagarani July 29, 2016July 29, 2016 I’ve posted tons of content on social to date, but as you may have experienced yourselves, the engagement levels aren’t always on par with the effort put into creating and sharing that content. Although, in my experience I’ve seen a couple of ideas that pull in much … Continue reading How To Increase Your Reach And Impact On Social Media
5 Really Smart Ways To Use Facebook Live
by Mark Simmons July 27, 2016 Follow @mixeddigitalJuly 27, 2016 Any business that’s involved in online marketing would love to improve their social media engagement. Let’s face it, social media has fast become the mainstay of the online experience. With 1.55 billion active users a month, there’s a multitude of people engaging and interacting on … Continue reading 5 Really Smart Ways To Use Facebook Live
10 Top Insights From Buyer Persona Interviews
by Jarrick Cooper July 29, 2016July 29, 2016 If your marketing is not serving the right message at the right time through the right channel to the right people, you are likely annoying your prospects and wasting your time. You must go beyond features and benefits and asking for the sale to providing real value. … Continue reading 10 Top Insights From Buyer Persona Interviews
5 Steps to Start Web UX Personas Mapping
by Hansen Hunt July 29, 2016July 29, 2016 There are two web UX mapping situations you can be in: first, you have a brilliant idea and the passion to start a new business but haven’t done any sort of UX personas mapping yet. Second, you are established and have been operating your business for some … Continue reading 5 Steps to Start Web UX Personas Mapping
Consumers have spoken: 2016 is the year of “webrooming”
Worried about showrooming? Don’t be! Columnist Sara Spivey says the opposite — consumers researching online before heading offline to shop — is taking off, and retailers need to take advantage of the trend. Sara Spivey on July 29, 2016 It’s no secret that shopping in the last decade has been an evolving journey between … Continue reading Consumers have spoken: 2016 is the year of “webrooming”
How to master content marketing for your e-commerce company
It’s not just about having a blog. Steve Olenski offers 10 ways to create content that will attract visitors to your e-commerce business and drive them to purchase. Steve Olenski on July 29, 2016 Getting increased online visibility can be a significant challenge for e-commerce businesses. As you’ve likely already figured out, it’s not easy attracting … Continue reading How to master content marketing for your e-commerce company