Tag Archives: World

AI is poised to disrupt the world of martech vendors and users

The Martech AI 2025 report shows how genAI is already changing the martech stack and the way digital marketers are operating. Constantine von Hoffman on December 3, 2024   The hype around artificial intelligence may be heading into the “trough of disillusionment,” as Gartner calls it, but the technology continues to progress in big, disruptive … Continue reading AI is poised to disrupt the world of martech vendors and users

World Series 2024: How to watch Yankees-Dodgers game 1 live online, on TV, or on a phone, including free options

October 25, 2024 World Series 2024: How to watch Yankees-Dodgers game 1 live online, on TV, or on a phone, including free options Two of the biggest franchises in Major League Baseball are facing off tonight in one of the most anticipated matchups in years. Here’s how to catch the action. BY Shannon Cudd This year’s … Continue reading World Series 2024: How to watch Yankees-Dodgers game 1 live online, on TV, or on a phone, including free options

How to build fast, effective feedback loops in an AI-driven world

Starbucks creates connection with its customers through an AI-driven feedback loop. But you can take some first steps beginning with a simple use case. Melissa Reeve on September 16, 2024   According to the experience management company Qualtrics, 63% of customers believe companies need to get better at listening to their feedback. This aligns with … Continue reading How to build fast, effective feedback loops in an AI-driven world

Prepare for world domination when Civilization VII arrives in February 2025

  Prepare for world domination when Civilization VII arrives in February 2025 It’s a blend of familiar and new strategy gaming in the Gamescom reveal. anna washenko   Wed, Aug 21, 2024   Firaxis Games announced the release date and shared gameplay for Sid Meier’s Civilization VII at Gamescom 2024. The strategy game will launch … Continue reading Prepare for world domination when Civilization VII arrives in February 2025

Marketers must adapt to a changing world

The world has changed dramatically over the past couple of years. Marketers must rethink how to treat consumers and get comfortable with prioritizing integrity, authenticity and community. Jay Mandel on August 13, 2024 Fact. Inflation fundamentally reshaped the relationship between companies and consumers. Companies, faced with rising costs, responded with price hikes, product shrinkage and … Continue reading Marketers must adapt to a changing world

Planting seeds and building trust in a world of overnight wins

Building a thriving B2B brand is a long-term game. Learn how strategic branding and consistent effort can yield remarkable results. Jay Mandel on July 19, 2024   There’s a comforting truth to the adage, “Good things come to those who wait.” But waiting often feels synonymous with missing out. Passive waiting offers little in today’s … Continue reading Planting seeds and building trust in a world of overnight wins

Etsy is using humans to stand out in an AI-obsessed world

July 09, 2024 Etsy is using humans to stand out in an AI-obsessed world Etsy’s new brand campaign aims to differentiate its shopping from the mass-production of Amazon and Shein. BY Jeff Beer Depending on your outlook, we may be on the cusp of an AI-fueled revolution or robot overlord apocalypse. Either way, our technological future … Continue reading Etsy is using humans to stand out in an AI-obsessed world

How to master identity resolution in a warehouse-native world

An overview of must-have capabilities for effective identity resolutions, plus the players in the market and what they offer. Ronak Shah on June 26, 2024   For data-driven marketing teams, a unified customer view is the holy grail for personalization — critical for driving higher conversion rates, great customer experiences and higher lifetime value. As … Continue reading How to master identity resolution in a warehouse-native world