Rick Kranz October 16, 2020 Individuals consume content in different ways daily. Video is one of the options that entrepreneurs use to share information and its popularity is on the rise. The reason is partly that people love videos, which is why most of them spend much of their time on such content. As such, … Continue reading How to Create a Video Marketing Strategy That Works
Tag Archives: Video
Video advertising: tips on strategy
Focus on CTV and pre-roll advertising while implementing multiple methods of measurement. Rodric Bradford on October 16, 2020 While video is an appealing channel for advertisers, there is still some lack of common agreement when it comes to strategy and metrics for video ad campaigns. One common misconception is that video campaigns need to be … Continue reading Video advertising: tips on strategy
Essential Video Marketing Services for Growing Sales
Rick Kranz October 8, 2020 Reading can be boring! That is something that you cannot afford to ignore as a B2B entrepreneur seeking to cut through the noise and realize profitability. As such, capturing the attention of your audience at a glance becomes a priority. Think of it as “love at first sight”! There is … Continue reading Essential Video Marketing Services for Growing Sales
Google Ads intros automated Insights, Performance Max campaigns, to release Video Action out of beta
The new products and features are further indication of Google’s machine learning goals. Ginny Marvin on October 7, 2020 at 9:03 am Google introduced more automation features and campaign types as part of Advertising Week Tuesday. The announcements speak to what has been a years-long effort to use machine learning to serve campaigns across Google’s … Continue reading Google Ads intros automated Insights, Performance Max campaigns, to release Video Action out of beta
Trend: 5 Companies Using LinkedIn Video to Advance Goals During the Pandemic
Arik Hanson October 5, 2020 Video. We’ve heard about it ad naseum for the last 4-5 years in trend posts like this. So, video, it and of itself, is hardly a trend in 2020. Especially when it comes to platforms like Facebook, Instagram and Snapchat. But, LinkedIn? That’s been a different story. Historically, LinkedIn has … Continue reading Trend: 5 Companies Using LinkedIn Video to Advance Goals During the Pandemic
How These Brands Got Results With Video Ads on Instagram Stories
Jess Rozario-Ospino October 2, 2020 On social media, video gets results. According to Animoto’s 2020 survey insights, video ads were the #1 way consumers discovered a brand they later purchased from. And with 500 million daily active users, Instagram Stories is a key platform where video drives action. For brands, video ads on Stories have … Continue reading How These Brands Got Results With Video Ads on Instagram Stories
How to Use Video For Marketing
Pallavi Tyagi October 1, 2020 Video is a highly effective way for marketing a business because of engagement. Think about this – if someone asked you to read a 5 min article or watch a 5 min video, what would most people pick? With people watching more than 100 minutes of video every day, they … Continue reading How to Use Video For Marketing
How to Boost Your Strategy with B2B Video Marketing
Wendy Marx September 21, 2020 B2B video marketing has raised a few eyebrows in recent years. Some find it hard to picture B2B CEOs scrolling through video on social media or surfing YouTube, especially to view business-related content. So we have to ask the question: Is video B2B marketing a viable tactic for your strategy? … Continue reading How to Boost Your Strategy with B2B Video Marketing
4 Great Tools For Live Video Streaming on Facebook
Susan Gilbert September 16, 2020 Today I have some live streaming resources to help you improve your reach through Facebook Live. Here’s four links with tips and tricks to kick start your work week. Video content is one of the best ways to capture an audience on Facebook, and can help your brand gain more … Continue reading 4 Great Tools For Live Video Streaming on Facebook
Video Editing Basics and Tips To Be Successful
Austin Gould September 16, 2020 Video editing is an important part of the content creation process, but it is an acquired skill. Knowing how to get started and what software to use can be difficult, but in this blog we’ll guide you through this process so you can start video editing with confidence. What Does … Continue reading Video Editing Basics and Tips To Be Successful
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