Facebook is starting to emphasize library content suggestions to keep users engaged for longer periods and increasing their ability to monetize that time through ads. Garrett Woods on June 3, 2019 When Facebook first introduced video into the Newsfeed in 2013, it marked the first time a major player challenged the video space, which at … Continue reading The video algorithm: Facebook vs. YouTube
Category Archives: Video Tools
Time-Consuming Aspects of Video Editing and How to Avoid Them
Justin Lenart — May 24, 2019 — May 24, 2019 To the untrained eye, video editing seems pretty easy. On most occasions, it’s the job of an editor for viewers not to notice that any editing has taken place. As we’ve all become accustomed to modern filmmaking tricks, whether we realize it or not, our … Continue reading Time-Consuming Aspects of Video Editing and How to Avoid Them
50 Video Editing Tips You Need for Better Videos [Infographic]
Matt Pierce — May 12, 2019 Follow @piercemr — May 12, 2019 Straight from the studio, we’ve put together this infographic of 50 practical video editing tips that will drastically improve the quality of your videos.In this post you’ll learn: To shorten project time with specific pre-planning techniques The key components of audio Lighting tricks … Continue reading 50 Video Editing Tips You Need for Better Videos [Infographic]
Why You Need Collaboration in Video Production
Rollo Wenlock — January 29, 2019 Follow @RolloWenlock — January 29, 2019 350543 / Pixabay Back when video was expensive and rare, companies could get away with siloing their video production efforts. Now, however, video has evolved into an expectation, and with that expectation comes a requirement of quality that silos cannot address. Most company … Continue reading Why You Need Collaboration in Video Production
Future Proofing Your Video Workflow: The Secret to Producing 10x More Video
Rollo Wenlock — August 7, 2018 Follow @RolloWenlock — August 7, 2018 We’ve all heard the stats: Video will be responsible for 82% of internet traffic by 2021. It’s already the hero across every social media and digital marketing channel and is becoming increasingly important for almost every department across the business. While we know … Continue reading Future Proofing Your Video Workflow: The Secret to Producing 10x More Video
Planning to make a video ad or other video asset? 3 things to consider
Before you start shooting video, or even writing a script, contributor Jacob Baadsgaard recommends you ask yourself these key questions Jacob Baadsgaard on July 20, 2018 Video advertising is all the rage these days, but, as with any online advertising channel, you can’t just make an ad, run it on YouTube and expect the sales … Continue reading Planning to make a video ad or other video asset? 3 things to consider
Big New Video Targeting Tools Come With Big Costs
Big New Video Targeting Tools Come With Big Costs by Wayne Friedman , Staff Writer, June 8, 2018 New ways to target audiences also mean higher costs to marketers. Some silver lining here: Your media agency existing tools are still good place to start. “The agency tool kit is actually pretty good,” says Josh Martin, executive … Continue reading Big New Video Targeting Tools Come With Big Costs
Tips on Creating your First YouTube Video
Syed Balkhi — May 24, 2018 Follow @SyedBalkhi— May 24, 2018 Are you hesitating to start a YouTube channel just because you don’t have the knowledge to create videos or can’t afford the expensive equipment? What if we told you that you don’t need any expert knowledge or premium software to make videos? That’s right, … Continue reading Tips on Creating your First YouTube Video
15 Easy Tips for Writing Video Marketing Scripts
Danielle Rhodes — May 23, 2018 Follow @cherio_05 — May 23, 2018 lukasbieri / Pixabay Few things in the world are as daunting as a blank page. Yes, you need a script for your marketing videos but you don’t have to be a professional writer to pull it off. Even for those who write marketing … Continue reading 15 Easy Tips for Writing Video Marketing Scripts
What Is a Video Sharing Platform (And Why Does My Business Need One)?
Neil Wood-Mitchell — May 11, 2018 Follow @ThreeMotionUK — May 11, 2018 The trouble with YouTube is that it’s erm, everywhere. Your content has nowhere to hide… And of course, that’s a good thing. There’s only one reason you would use Youtube, and that’s because you want the world to see it. Why else would … Continue reading What Is a Video Sharing Platform (And Why Does My Business Need One)?
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