Jason Rau September 16, 2020 Now more than ever, effective employee communication is critical to new ways of working. Driven by digital transformation, geographically dispersed teams, and the ever-increasing need to be collaborative, Government departments are embracing technologies to connect, engage, and communicate within and across agencies. So how can you communicate in a clear, … Continue reading Transform Public Sector Employee Engagement with Video
Tag Archives: Video
YouTube Video Ads To Make Engaged-View Conversion Metrics Standard
YouTube Video Ads To Make Engaged-View Conversion Metrics Standard by Laurie Sullivan @lauriesullivan, September 11, 2020 Advertisers have been challenged to determine the impact of video ad campaigns on conversions when they can’t compare them across ad formats. On Friday, YouTube said that by the end of the year it will make engaged-view conversions a … Continue reading YouTube Video Ads To Make Engaged-View Conversion Metrics Standard
4-Step Guide to Effectively Using Video to Relate with Your Customers Innovatively
Joseph Chukwube September 5, 2020 Engagement determines the effectiveness of any marketing strategy. Yet, the nature of video excludes interaction and it is a challenge for marketers to create a video strategy that engages the customer. Of course, internet users want video content from brands. But for brands to engage their customers using videos, they … Continue reading 4-Step Guide to Effectively Using Video to Relate with Your Customers Innovatively
Why Sellers Can’t Stop Talking on Video Sales Calls
Julie Hansen September 2, 2020 I was on a coaching call with a salesperson this morning. Below is the pitch transcribed just as it was delivered to me. Can you spot the problem? Salesperson: “I understand that you currently have a very manual order process with a lot of errors and your reps are spending … Continue reading Why Sellers Can’t Stop Talking on Video Sales Calls
9 Video Marketing Challenges & How to Solve Them
Susan Friesen September 1, 2020 Your Video Marketing Guide for Success I’ve established that a video marketing strategy is a must these days in earlier blog articles like this one. I’ve shared how important it is to engage your audience, and how creating compelling videos can help you increase brand awareness, improve SEO and boost … Continue reading 9 Video Marketing Challenges & How to Solve Them
7 Tips for Designing Engaging Facebook Video Ads
Brian Meert August 31, 2020 Video has become the premier way to engage potential customers online, squeezing a ton of information into one minute (or less) and conveying more about your brand than you could with any other type of creative content. While video marketing is undeniably compelling, as more marketers catch on to the … Continue reading 7 Tips for Designing Engaging Facebook Video Ads
How to Promote a Consulting Business with a Lead Generation Video
Steven Imke August 28, 2020 Do you have a consulting business but struggle with getting traction? If this sounds like you, you are not alone. Today, I’d like to share a system which will bring you so many new clients that it will allow you to select the clients you want to work with. The … Continue reading How to Promote a Consulting Business with a Lead Generation Video
Why Video Marketing is Crucial for Your Online Business
Stacey Rudolph August 27, 2020 Any business must have a marketing plan, and the audience must also be defined elaborately if it is to succeed. Video marketing is certainly not a new form of advertising, but it is now becoming an integral channel of marketing and advertising of business brands. Once you know your business … Continue reading Why Video Marketing is Crucial for Your Online Business
LinkedIn Video Marketing: Secret Weapon to Get More Clients
Debra Murphy August 26, 2020 If your business is using social media and content marketing to drive traffic and lead generation, you might be overlooking one of the most powerful tools in your arsenal. As a platform, LinkedIn offers unique marketing opportunities, especially for business-to-business marketers. Native LinkedIn video marketing combined with the ability to … Continue reading LinkedIn Video Marketing: Secret Weapon to Get More Clients
5 Rules of Describing Your Business in an Explainer Video
Osama Khabab August 25, 2020 Are you even marketing your business if not with videos? In an overly competitive market, that’s a valid question to ask. It’s because 83% of people agree that a product/service explainer video helps them in making a buying decision. If you’re not already, you should invest in an explainer video … Continue reading 5 Rules of Describing Your Business in an Explainer Video