Ali Robertson June 24, 2020 When selling a business, the receipt of offers is one of the most exciting stages in the process. It is vitally important, however, to fully understand the technical language used in these offers and the implications this will have on the value that the vendor ultimately receives. This article will … Continue reading The Importance of Understanding Offers for Your Business
Albert Costill — April 29, 2020 If you’re like most small businesses, you’ve probably collected payments mainly through cash or checks. While this might have worked for you in the past, this digital world customers expect to be able to pay you online. In fact, it was estimated that U.S. consumers would spend $ 385 … Continue reading Understanding Online Payments in 2020
Synergy — March 21, 2020 The government response to the spreading coronavirus has evolved rapidly, culminating in the passing of the Families First Coronavirus Response Act. Given that the language of the law measures nearly 20,000 words, it can be difficult to digest on your own. As your HR partner, its our job to be … Continue reading Understanding the Families-First Coronavirus Response Act
Mia Jacobs — February 4, 2020 Customer success and account management share common goals: Building customer loyalty and driving growth. Still, considering customer success vs account management reveals some insight into the contributions of both roles. One way of looking at it is that Account Managers operate reactively often within a sales environment and with … Continue reading Customer Success vs Account Management: Understanding What Each Team Does
Mia Jacobs — January 23, 2020 The success of an enterprise depends more than ever on the Customer Success (CS) team. A CS team’s primary purpose is to build, maintain, and optimize lasting customer relationships by helping them fulfill and even exceed their own business goals. The stronger that connection is, the more likely your … Continue reading Understanding the Customer Success Team Structure
Oliver Peterson — January 1, 2020 You’ll often hear the question: “Which is better? Kanban or Scrum?” or variations of this eternal deathmatch between two of the most well-established agile methodologies. People are wasting energy fighting over which methodology trumps another. If you’re an agile organization, you should be placing principle above practice. It makes … Continue reading Kanban vs Scrum: Understanding the Tools for Agile Success
Sumeet Madan — December 19, 2019 Professional Scrum Master (PSM-I) workshop has a module that talks about the Definition of DONE (DoD) and Technical Debt. I have often come across several students who find this concept confusing. This article is a small attempt to have better clarity on these topics. Let us take a look … Continue reading DONE: Understanding of the Definition of DONE
Learn how to interpret what’s happening in your paid search account with your traffic, conversions and sales data. Jacob Baadsgaard on November 27, 2019 One of the great things about paid search is the fact that you can track everything. If someone visits your store after seeing your billboard or TV spot, there’s no real … Continue reading Back to basics: Understanding your paid search metrics
Nick Veneris — October 24, 2019 A beginner’s guide to understanding affiliate marketing. Affiliate marketing involves referrals where bloggers, influencers, and publishers get paid when a user takes action based on their recommendation. This modern-day method of word-of-mouth advertising is a cost-conscious way to grow business, as it relies on a “pay for performance” model. … Continue reading A Beginner’s Guide to Understanding Affiliate Marketing
Darleen DeRosa — October 27, 2019 Follow @onpoint_llc Selecting the right person for an executive leadership role is one of the most difficult tasks an organization faces. If the candidate is not a good fit for any number of reasons, such as lacking key skills or not aligning with the company’s culture, their tenure is … Continue reading Understanding the Value of an Executive Succession Plan
