Category Archives: Success Stories

3 Proven Ways to Get Customers to Say, “Yes!” to a Success Story

Rachel Foster — June 12, 2017 Follow @CopywriterTO— June 12, 2017 Creating case studies should be at the top of your “to-do” list if you need content that turns B2B leads into customers. According to a Content Marketing Institute study, B2B marketers called customer testimonials and case studies the most effective type of content. Meanwhile, … Continue reading 3 Proven Ways to Get Customers to Say, “Yes!” to a Success Story

What Hollywood Can Teach Entrepreneurs About Running Successful Businesses

Alan Rita — March 20, 2017 — March 20, 2017 When you dig deep enough, you will always uncover a unique story behind every successful brand. Entrepreneurs and small business owners often look to different elements in everyday life for inspiration when it comes to building and running a business, whether it’s the need to … Continue reading What Hollywood Can Teach Entrepreneurs About Running Successful Businesses

Business Lessons from Oscar-Nominated Films and Performers

David Kiger — February 24, 2017 Follow @davidkiger— February 24, 2017 There’s a great quote in the 1991 movie Grand Canyon, when Steve Martin declares, “All of life’s riddles are answered in the movies.” Though the accuracy of this is debatable, there are many lessons that can be learned and inspiration gained from films. Hollywood’s … Continue reading Business Lessons from Oscar-Nominated Films and Performers